Apparently, someone who knows something about the market believes it will sell. I see nothing at all strange about it. If it sells, then - why not? That's what it is all about - sales. And if you have a "gotcha" that the competition does not have on the same shelf, sales are likely. It really depends on whether or not it is perceived as good value. H-P is being very aggressive in other marketing areas as well - particularly in notebooks.