Where are the Richland laptops?

[lefty2]

Mobile Richland was released to OEMs back in January, but as yet no Richland laptops have appeared on the market. I'm just wondering is it normal to take 6 months for products to appear?

 

[ShintaiDK]

Sure it was released and not just demoed?

 

[lefty2]

Sure it was released and not just demoed?

That's what it said in article in Hothardware. The official release was in March - even that was a long time ago.

 

[inf64]

They were "shipping to OEMs" in March and now for example you can buy A10 5750 Richland in MSI GX60 updated notebook( they basically just replaced the 4600M with 5750).

 

[lagokc]

http://www.newegg.com/Product/Produc...82E16834152394

MSI GX Series GX60
A10-5750M(2.50GHz) 8GB Memory DDR3 1600 750GB HDD 7200rpm BD-ROM AMD Radeon HD 7970M
$1299.99

So my question is... isn't the primary point of Richland over Trinity its increased GPU power (and secondarily its better battery life)? What's the point in the only A10-5750M product available at the moment being a $1300 laptop with a 7970M?

Where are the laptops that are $500-600 and use the A10-5750M's integrated graphics? Any $1300 7970M equipped laptop would be better off with an Intel CPU.

 

[inf64]

http://www.newegg.com/Product/Produc...82E16834152394

MSI GX Series GX60
A10-5750M(2.50GHz) 8GB Memory DDR3 1600 750GB HDD 7200rpm BD-ROM AMD Radeon HD 7970M
$1299.99

So my question is... isn't the primary point of Richland over Trinity its increased GPU power (and secondarily its better battery life)? What's the point in the only A10-5750M product available at the moment being a $1300 laptop with a 7970M?

Where are the laptops that are $500-600 and use the A10-5750M's integrated graphics? Any $1300 7970M equipped laptop would be better off with an Intel CPU.

Well I want to see 7970M laptop with solidly clocked mobile i7 for 1300$ first .

 

[insertcarehere]

Well I want to see 7970M laptop with solidly clocked mobile i7 for 1300$ first .

There are Sager laptops which come somewhat close, with GTX675MXs for ~$1300 with mobile core i7s.

 

[inf64]

There are Sager laptops which come somewhat close, with GTX675MXs for ~$1300 with mobile core i7s.

Well they must lack some of the features of other i7 based gaming laptops for sure.

 

[Enigmoid]

Well I want to see 7970M laptop with solidly clocked mobile i7 for 1300$ first .

http://www.xoticpc.com/forcemsi-16f3-36024-680m-preorder-p-4884.html?wconfigure=yes

$1540 for 680m + i7 3610qm.

(no os)

Or $1200 for i7 + 675mx.

http://www.xoticpc.com/forcemsi-16f...barebones-preorder-p-5566.html?wconfigure=yes

Only talking about myself but I'd pay the additional $240 for the 680m and the i7. (would be even less if I could find an i7+7970m).

 

[TheReaWarmonger]

http://www.newegg.com/Product/Produc...82E16834152394

MSI GX Series GX60
A10-5750M(2.50GHz) 8GB Memory DDR3 1600 750GB HDD 7200rpm BD-ROM AMD Radeon HD 7970M
$1299.99

So my question is... isn't the primary point of Richland over Trinity its increased GPU power (and secondarily its better battery life)? What's the point in the only A10-5750M product available at the moment being a $1300 laptop with a 7970M?

Where are the laptops that are $500-600 and use the A10-5750M's integrated graphics? Any $1300 7970M equipped laptop would be better off with an Intel CPU.

Both CPU and GPU power. They are exactly the same as existing Trinity chips, except with higher base clocks and power saving improvements. While maintaining the same exact TDP. Which isn't a drastic step forward but still a pretty nice one. I myself am waiting for a $399 ASUS laptop to release with 4GB of memory and a A8-5550m. A upgrade model from the K55N-DS81.

 

[etherealfocus]

Sounds good... but as the OP said, where's the beef? At this rate Haswell will hit before Richland, and steal a lot of iGPU buyers. Sure Richland's GPU will be better and cheaper, but a lot of the market will still go to whichever comes out first.

Frankly for my needs either would be fine. I can go Richland and have Starcraft II run better or go Haswell and have Excel and Photoshop run better.

Might end up going Richland anyway if I can't get a Haswell lappie with the high-midrange part for under 500. Not a fan of Intel's over the top market segmentation strategies. :/

 

[SiliconWars]

This always happens with AMD - for some reason the channel seems very slow initially. It was the same with Llano and Trinity so I'm not surprised there isn't very much Richland-based at the moment.

 

[Abwx]

They wont appear before previous generation inventories
are drasticaly cleaned up from AMD to the OEMs and retailers
as they will reduce as much as possible any eventual future write off..

 

[frozentundra123456]

What I am even more surprised about is that there dont even seem to be any in the hands of reviewers for testing.

 

[TheReaWarmonger]

What I am even more surprised about is that there dont even seem to be any in the hands of reviewers for testing.

In before surprise here is Kaveri? :awe:

 

[etherealfocus]

Haha no kidding... somehow methinks AMD isn't planning a very long lifeframe for Richland although with usual AMD delays and surprises, who knows.

I seem to remember reading a few years ago that some bright dude at AMD figured out that Intel's tick-tock was a good idea and resolved to copy it. And yet here we are again... AMD's heading into 2014 with a new process + new architecture coming from a foundry that exists mostly to provide comic relief for its competitors.

And I say that as someone who really wants AMD to do well. I'm not gonna waste my money buying bad products like a crazy fanboy, but I'll always buy AMD when they're competitive.

 

[sm625]

OEMs only care about chips like the A4-3400. You will see millions of those, and they suck. You're not going to see A10s at a reasonable price. The only thing AMD has to offer is value, and intel has made damn sure all the OEMs steal that value away from AMD's top line offerings. You'll get plenty of A4's and A6's at rock bottom prices, but not A10s.

 

[TheReaWarmonger]

OEMs only care about chips like the A4-3400. You will see millions of those, and they suck. You're not going to see A10s at a reasonable price. The only thing AMD has to offer is value, and intel has made damn sure all the OEMs steal that value away from AMD's top line offerings. You'll get plenty of A4's and A6's at rock bottom prices, but not A10s.

I don't think so, the reason why the lack of Richland based laptops is due to the time frame between it and Trinity. Richland doesn't warrant enough of a performance gain to ship new model laptops, just to base them around a slightly better APU. I am willing to bet most OEM's are holding out on Richland and are awaiting Kaveri's release later this year (Richland was only to fill the gap). There are still tons of Trinity machines on the market and I don't see retailers stocking new ones until most of them are sold. Tho I do think we will see new A8's and A10's soon, ASUS cut back prices on some of their $400 laptops by $20. Last time that happened we saw $400 A8 Llano based laptops flying out the door for $299 right before Trinity machines hit the market. Keep in mind Kaveri ES chips are suppose to be shipping to OEM's right now so they can build Kaveri based machines to launch later this year.

 

[mrmt]

OEMs only care about chips like the A4-3400. You will see millions of those, and they suck. You're not going to see A10s at a reasonable price. The only thing AMD has to offer is value, and intel has made damn sure all the OEMs steal that value away from AMD's top line offerings. You'll get plenty of A4's and A6's at rock bottom prices, but not A10s.

Bobcat was the only AMD chip where OEMs could sell with a descent margin, why bother with a warmed up Trinity that suffers from the same problems that made it unprofitable.

 

[SiliconWars]

Bobcat was the only AMD chip where OEMs could sell with a descent margin, why bother with a warmed up Trinity that suffers from the same problems that made it unprofitable.

It looks like the OEM's disagree with you.

http://www.fortmilltimes.com/2013/05/17/2698694/nvidia-winner-in-q1-amd-flat-intel.html

AMD’s quarter-to-quarter total shipments of desktop heterogeneous GPU/CPUs, i.e., APUs jumped 30% from Q4

Intel’s quarter-to-quarter desktop processor-graphics EPG shipments decreased from last quarter by 3%

 

[mrmt]

It looks like the OEM's disagree with you.

http://www.fortmilltimes.com/2013/05/17/2698694/nvidia-winner-in-q1-amd-flat-intel.html

By Q3 the single most important SKU in AMD desktop inventory were Athlon/phenom XII, which accounted for about a third of AMD desktop shipments. As those parts are being phased out, it is obvious that we're going to see a jump in APU sales. Also AMD numbers were inflated by the millions of Llano CPU that they had wrote off in the previous quarter but managed to sell some of them in the last quarter.

So no, I don't think OEMs disagree with me.

 

[SiliconWars]

By Q3 the single most important SKU in AMD desktop inventory were Athlon/phenom XII, which accounted for about a third of AMD desktop shipments. As those parts are being phased out, it is obvious that we're going to see a jump in APU sales. Also AMD numbers were inflated by the millions of Llano CPU that they had wrote off in the previous quarter but managed to sell some of them in the last quarter.

So no, I don't think OEMs disagree with me.

Yeah right AMD flogged millions of Llano write-offs at $5 a piece. Sure.

 

[mrmt]

Yeah right AMD flogged millions of Llano write-offs at $5 a piece. Sure.

I don't know if they sold for $5 each of them, but you described more or less what happened last quarter:

http://seekingalpha.com/article/135...-results-earnings-call-transcript?part=single

Christopher Danely - JPMorgan

Yes, are you guys going to be selling anymore written off inventory and if so how much?

Devinder Kumar

Yes, at that time, we wrote down the inventory in Q3 of 2012 to the tune of $100 million, because we could not, we did not think we could sell the units. We had a specific opportunity that arose as I mentioned in my prepared remarks. We still have some of that left and it's a specific opportunity arose, we would consider it and then take it from there.

 

[SiliconWars]

AMD sold millions of APU's in the previous quarter and a 30% increase is also (low) millions of units. They only made ~$20 million extra revenue from the Llano opportunity, so you are trying to say that AMD flogged them for less than $10 a piece, which is nonsense.

 

[Arachnotronic]

AMD sold millions of APU's in the previous quarter and a 30% increase is also (low) millions of units. They only made ~$20 million extra revenue from the Llano opportunity, so you are trying to say that AMD flogged them for less than $10 a piece, which is nonsense.

It's better than throwing them away. Do you understand what a "write down" is?