What is moviecash?

[MarkW]

I just bought a 20 oz. coke, and under it says "$5 in moviecash". I am not sure what this is, any help?

 

[notfred]

It's a marketing gimmick.

 

[Talon]

I think its part of a Harry Potter contest.

link 1
link 2

 

[Platypus]

I just got bought by a 20 oz coke.

 

[Pr0Hawk]

Im thirsty

 

[MarkW]

Thanks Talon..
now I just have to decide whether it is worth sending in for.. anybody want to buy a bottle cap?