He may be Canadian but he's trying to be "Americanized". All about the fame, money, and being self centered. What's funny is he came to my city last year or maybe the year before, can't recall, and everybody's GAF index was at 0. In fact I only heard about it months later. I don't even think it went on the news or anything.
TBH I'm surprised at how long his fame is lasting though. I figured it would have died off much quicker. Hopefully he's smart enough to have stashed enough money away to live off of, because his fame is bound to fade at some point I'm sure and he wont be making all this money forever. So many people who make lot of money through fame make the mistake of thinking their high income will always be there.