Par for the course for Washington Exampiner. Only counting employee contribution, not full cost of the plan, including Walmart contribution. Walmart is not offering their plan to the public on same terms as their employees, so it's an apples to oranges comparison.
I'm going to try to walk a tightrope here since I do not necessarily endorse the Washington Examiner or the point they are trying to make.
That being said, this part of your post seems to me to miss a point of WE article, which is that Wal-Mart has traditionally been maligned for providing really crappy care and benefits to its employees. I get your point, that it is disingenuous for the WE to say "ACA compliant coverage costs more than Wal-Mart's offering so it follows that it is worse" since premium cost is not the only measure of "quality" or "value". On the flip side, by summarily dismissing the WE's claim, you've also overlooked the fact that the Wal-Mart plan does have an employer contribution and that employer contribution does have value (Actually, you didn't overlook it, you mentioned it then discounted it). If the contention is that an ACA compliant individual plan can't be compared to an employer-subsidized group plan because the employer subsidy has value, then Wal-Mart's offering is necessarily more valuable than it's given credit for.
In fact, this point is so often overlooked that now employer contributions must be reported on employees' form W2, to better apprise them of the value they're receiving. (A provision enacted by the ACA, no less!)
Obamacare is not meant to compete with employer plans. Large employers like Walmart are supposed to provide their employees with coverage under Obamacare employer mandate. Plus most of Walmart associates would end up on expanded Medicaid or highly subsidized exchange plans that would be cheaper than employer contribution + their premium.
Actually, the bolded part is not true. The ACA is
specifically designed to "compete" with employer plans. The administration realized that group plans offered better coverage at lower prices than individual plans and designed the ACA so that almost every single individual market reform moved it closer to the group market:
Guaranteed issue
Guaranteed renewability
Limited underwriting factors
Expansion of mental health parity
Tax credits to mimic employer contributions
Incentive to move to community rating
Etc.
In fact, the group market was even encouraged to move a bit closer to the individual market as well with the provision allowing employee choice on the SHOP exchanges. The end goal is an overall insurance marketplace with as little variance as possible among the various sub-markets, which is intended to increase competition and improve consumer experience.