I read the article ealier today. Sounds like he's had some bad experiences with Apple recently and this has prompted him to write the article. He made a lot of claims of poor customer service but not a whole lot of info to back it up. I don't deal with Apple at all so I don't know how accurate his claims may be. Sounds like the same kind of up and down service you would get from Dell/Gateway/Compaq or any other PC vendor except for the part that you really don't have any other choice when you are a Mac user. Very frustrating I'm sure.
I am however, looking forward to iTunes for my PC!
- J