It was Feb. 27, 2004, and Donald Trump was on “Larry King Live” to talk about his new hit TV show “The Apprentice.” Eight episodes had already aired — including one titled “Ethics Shmethics” — and the real estate mogul seemed pleased to gab with King about his return to relevance. Near the end of the segment, a caller from Burlington, N.J., asked Trump how he handles stress.
“I try and tell myself it doesn’t matter,” Trump replied. “Nothing matters. If you tell yourself it doesn’t matter — like you do shows, you do this, you do that, and then you have earthquakes in India where 400,000 people get killed. Honestly, it doesn’t matter.”
Sunday night, Trump was again on television, this time as president of the United States, and not for a softball chat with a showbiz pal. Lesley Stahl of “60 Minutes” pressed Trump about his public mockery of Christine Blasey Ford, the woman who accused Supreme Court Justice Brett M. Kavanaugh of sexual assault.
“It doesn’t matter,” Trump said eventually. “We won.”
It doesn’t matter. Nothing really matters. Is this, finally, the Trump Doctrine?
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“We’ll see what happens with Iran,” Trump said Sept. 5. “Whether they want to talk or not, that’s up to them, not up to me. I will always be available, but it doesn’t matter one way or the other.”
This philosophy springs from the privilege that’s defined his life, theorizes Tim O’Brien, author of “TrumpNation: The Art of Being the Donald.” The president was born into wealth, inherited business and opportunity, and kept graduating to higher stations despite financial, personal and political blunders.
“He profoundly believes nothing matters because he usually isn’t the victim of his own mistakes,” O’Brien says. (The White House did not reply to a request for comment.)
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He was talking about a summit with North Korea, but he could’ve been talking about his own life. “If it doesn’t [work out], that’s okay too,” he went on to say. “Whatever it is, it is.”
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“It doesn’t matter,” Trump said in January 2016, when asked about his flip-flopping political views.
“It doesn’t matter,” a White House aide said in May about John McCain and his opposition to Trump’s nominee for CIA director. “He’s dying anyway.”
“It doesn’t matter,” Trump said two separate times during his Sept. 20 rally in Las Vegas, where he also said “let’s see what happens” twice.
But of course there is one thing that does matter. He implied it on “60 Minutes,” and he pronounced it five weeks before his election, at a rally in Wisconsin.
“The only thing that matters,” he said then, “is to win.”