most of them sounds the same, especially for those with well-know brand such as Creative and Rio. Cheaper brands do sounds good but the earphones are terrible. If you want to buy a cheaper brand, get a better earphones. I tried Creative MuVo, Creative NOMAD jukebox and the old Diamond Rio.. all sounds great 🙂 now, I have this one called 'magic star' it's good enough with 256MB memory for about $125 i guess (i forgot)... well, I need that as a portable storage device.. hehe...