Stolen-Coke-Secrets Case Could Spur Review of Security Policies

[IGBT]

Text

Video surveillance showed Williams at her desk going through files in search of documents and stuffing them in her bags, prosecutors said.





"Companies invest substantial sums of money in technology today," said Chris Renk, a partner at law firm Banner & Witcoff, which specializes in intellectual property law. "They make use of passwords and firewalls to lock up trade secrets and sometimes they overlook the simple things."

In the Coke case, Joya Williams, 41, an administrative assistant who worked for the director of global brand marketing at Coca-Cola was the source of the trade secrets that were to be sold, prosecutors charged Wednesday.

 

[Savarak]

there is already thousands of taste-alike sodas out there anyway =/

 

[CrackRabbit]

Repost.

 

[IGBT]

Originally posted by: Savarak
there is already thousands of taste-alike sodas out there anyway =/

..ya. what's the big secret?? that it has 20 tsp of sugar in each can? I think we allready know that.

 

[sniperruff]

Originally posted by: Savarak
there is already thousands of taste-alike sodas out there anyway =/

"In the Coke case, Joya Williams, 41, an administrative assistant who worked for the director of global brand marketing at Coca-Cola was the source of the trade secrets that were to be sold, prosecutors charged Wednesday."

it's coca cola's marketing stradegies that she probably stole, not the recipe of coca cola.

 

[Lithium381]

Originally posted by: sniperruff

Originally posted by: Savarak
there is already thousands of taste-alike sodas out there anyway =/

"In the Coke case, Joya Williams, 41, an administrative assistant who worked for the director of global brand marketing at Coca-Cola was the source of the trade secrets that were to be sold, prosecutors charged Wednesday."

it's coca cola's marketing stradegies that she probably stole, not the recipe of coca cola.

OH NO, step 1, billboards, TV....step 2 ??? step 3 profit..........i'm pretty sure that's all there is to it

 

[chambersc]

Originally posted by: sniperruff

Originally posted by: Savarak
there is already thousands of taste-alike sodas out there anyway =/

"In the Coke case, Joya Williams, 41, an administrative assistant who worked for the director of global brand marketing at Coca-Cola was the source of the trade secrets that were to be sold, prosecutors charged Wednesday."

it's coca cola's marketing stradegies that she probably stole, not the recipe of coca cola.

if you read the case you would know that she also stole a sample of a product that coke was working on and offered to sell it for 1.5mill i believe.