SAN DIEGO, Nov 12, 2003 (BUSINESS WIRE) -- American Fire Retardant Corp. (AFRR) announced today that they have signed a national contract with Chief Media of New York City, for a national cable, broadcast and online direct response advertising campaign for their revolutionary new TreeSafe product. The campaign will feature 60-second commercials for the TreeSafe product to be aired on both national cable and broadcast stations throughout the country beginning the week of November 17. TreeSafe is a fire proofing spray that renders live trees and plants virtually fire proof after one spray bottle application. There are many house fires nationally each year caused by indoor tree and plant fires and AFRC's new TreeSafe product provides protection to all homeowners across the nation against these dangerous fires
