Rumor: Price Cuts on GTX660Ti series coming next week

RussianSensation

Elite Member
Sep 5, 2003
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"According to our sources, NVIDIA is planning to announce price cut on the recently launched GeForce GTX 660 Ti. The price cuts would be announced after the launch of GeForce GTX 650 and GTX 660 on September 13th. The GeForce GTX 660 Ti which currently costs $299 would be first brought down to $279 mark and $315 for overclocked models respectively."
http://wccftech.com/nvidia-planning-announce-price-cuts-geforce-gtx-660ti/

Channel reports GTX660ti sales very sluggish
"Yesterday, we spoke with a couple of influential UK resellers and they were both of the same opinion, ‘The GTX 670 is a killer of a card, sales of the initial GTX660 Ti have been very sluggish and there’s no reason to expect the slower (non-Ti) GTX660 to do any better’."
http://www.kitguru.net/components/graphic-cards/harrison/channel-reports-gtx660-sales-very-sluggish/

If true, price wars FTW!
 
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Feb 19, 2009
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It's because its priced too close to the 670, which is IMO the best card this generation for non-overclockers.
 

RussianSensation

Elite Member
Sep 5, 2003
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Crap Daddy, thanks for the link.

GPU Year-to-year this quarter AIB shipments were down 7% for the entire industry:
http://www.techpowerup.com/171198/G...nally-Down-from-Last-Quarter-Reports-JPR.html

Pretty sad when Xbox360 + Kinect bundle sells for $399 and a 7-year old Xbox360 still sells for $299.

Amazon is soon releasing new Kindle / tablets with HD screens and $299 price for the top model. New generation of young kids don't want to build desktop PCs for work and games. The other aspect though is that even 1st generation Core i series CPUs are still plenty fast for most people. There isn't much need to upgrade even a 3-4 year old PC unless you play videogames or do rendering/video encoding, etc.

Interesting that it was initially predicted that there will be an increase in PC sales after Windows 8 launch but it seems inventory build up has not increased in the channel.

At the same time, the slowing down of Chinese and Indian economies, and the macro-economic issues in Europe and globally cannot be underestimated. It's much more affordable to buy a $299 tablet or a $249 PS3 console than to go out and buy a $700 gaming PC. Then again, consumers seems to be flocking to $199 smartphones + $60 / month phone plans and that adds up to $1600 over the 2-year contract.
 
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Lonyo

Lifer
Aug 10, 2002
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Grooveriding

Diamond Member
Dec 25, 2008
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Makes sense with the 660ti at its current pricing being overpriced and not worth it. The 680 is next in line hopefully, that card is way overpriced. Needs a $75 price cut.
 

Arkadrel

Diamond Member
Oct 19, 2010
3,681
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If you compair the 660 ti to a 7870, then there is a 5-9% performance differnce (@ 1920x and 2560x resolutions).

Cutting it down to 279$ makes it favorable to a 7950 in terms of price/performance, by a tiny bit.
However you can get 7870's for 239$, which is still alot better value than a 660ti or 7950 offers.
 
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sze5003

Lifer
Aug 18, 2012
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Well that sounds good for people who just wanted a card around that price and couldn't decide between the 670 and 660ti. I agree, they were priced close together even though performance in many aspects was better with the 670.

I guess prices will stay the same for 670 models. They really should reduce the 680's more.
 

balane

Senior member
Dec 15, 2006
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At what price would it make sense to purchase a 660 TI?

I want one, honestly, but I can't justify it no matter how hard I try because my eyes keep going over to the 7950 cards.
 

RussianSensation

Elite Member
Sep 5, 2003
19,458
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However you can get 7870's for 239$, which is still alot better value than a 660ti or 7950 offers.

Much less if you look in our hot deals sections regularly. You can get theDirectCUII 7870 for $223 with Sleeping Dogs and free shipping.

The problem with the 660Ti is that it's performance is so inconsistent. It's good in BF3 and WOW but then in some games it's barely faster than a GTX570/6970 and slower than a 7870....

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What is a red fleg to me about the 660Ti is that once you raise the resolution 1 level up and compare the performance to 670/7950, the performance takes a bigger dive. I just can't see how this card will handle next generation games unless they will all be based on Frostbite 2.0 or coded specifically to run better on Kepler (Crysis 3 :).

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Those 24 ROPs / 144GB/sec bus may become a liability sooner or later. This is one of those cards where you know you are getting a neutered GK104 chip and overclocking will not help when newer games become even more pixel and memory bandwidth demanding. At least with the 7950 you know you can overclock later should you need more performance. With the 660Ti, there is no 25-40% GPU reserve in the tank.
 
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sze5003

Lifer
Aug 18, 2012
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It also has a 192 bit memory bus, holds it back a little. I would just get a 7950 because they can be found with OC for similar prices. Maybe even less if you can find a deal.
 

ocre

Golden Member
Dec 26, 2008
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At what price would it make sense to purchase a 660 TI?

I want one, honestly, but I can't justify it no matter how hard I try because my eyes keep going over to the 7950 cards.

thats really up to you. The 660ti will come down soon. I was hoping to see it between 250 and 300 at launch. 279 is a much better price and had in launched there it wouldve been with a lot of hype. But here we are now. i am just waiting to see what unfolds in the next little bit.

nvidia has a few more cards to get out and then i expect a very very competitive Q4. I for one know that nvidia bringing out the rest of their line up is important. It will have effects across the board that benefit the consumers. Nvidia needs the entire 600 series going into the final quarter. This is what everyone should want. Just look at it..... All these cards perform so close to each other and both AMD and nvidia need an edge to get sales. The best deals are yet to be seen, this i am sure of.

We will be seeing some great deals around the corner, it is inevitable!
 

SirPauly

Diamond Member
Apr 28, 2009
5,187
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May be strong competition based on price-drops by AMD -- market adjusts -- hopefully with both IHV's trying to out value each other -- translation -- consumer wins a bit -- great!
 

sze5003

Lifer
Aug 18, 2012
14,304
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I've noticed some price drops a bit too on the 7970 too. Depending on stock cards and not so much the rest. Because all these cards are so close and many of them still have their own quirks, I believe we will see better deals in the next couple weeks. Unfortunately I do need a card now and would rather not wait but who ever will be buying in the next month or so will get the best deal I'm sure.
 

AnandThenMan

Diamond Member
Nov 11, 2004
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Nvidia is going to have to drop the price of the 670 and 680 as well, otherwise there will be a giant price gap between the 660 and every other NV card above it.
 

toyota

Lifer
Apr 15, 2001
12,957
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I guess they are in a spot where they know they need to lower 660ti prices but doing it this soon after launch will piss off people that just bought one. personally I think the 660ti should have launched a little closer to $250 and the 670 and 680 should have gotten price drops when the 660ti launched. that would have been perfectly fair since the 670 and 680 have been out long enough.
 

ViRGE

Elite Member, Moderator Emeritus
Oct 9, 1999
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It's because its priced too close to the 670, which is IMO the best card this generation for non-overclockers.
Too close to the 670? The 670 costs 33% more for what, 10% more performance? If anything the 660 Ti is the sweet spot in NV's lineup right now.
 

RaistlinZ

Diamond Member
Oct 15, 2001
7,470
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The $299 price is hurting it for sure, with the 7870's dropping in price. If you game at 19x12 you go with the 7870. If you game at 25x14 or 25x16 you have to move up to a 7950/670.

Puts the 660Ti in a no-man's-land right now.
 

cmdrdredd

Lifer
Dec 12, 2001
27,052
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Too close to the 670? The 670 costs 33% more for what, 10% more performance? If anything the 660 Ti is the sweet spot in NV's lineup right now.

Until you start cranking up AA and then it falls flat which we've gone over on this forum before. Higher than 1080p it also suffers. A lot of times when you move to SLI it suffers even more

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sze5003

Lifer
Aug 18, 2012
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I wonder how much the drops on the 680 will be. Either way I think I want a 7970Ghz so I don't think I would be so upset. But if its suppose to be this week that we see something, likely the prices would go down at the same time.
 

RussianSensation

Elite Member
Sep 5, 2003
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Too close to the 670? The 670 costs 33% more for what, 10% more performance? If anything the 660 Ti is the sweet spot in NV's lineup right now.

The delta is around 15% on average against the 670. The difference is most 660s are after-market versions that GPU Boost to 1200mhz out of the box while 670 cards are not like that. So the real world performance delta grows to 20%, if not more once 660Ti and 670 are OCed. The other thing is 660Ti is in 'no man's land' @ $300. 7870 offers far better performance/$, while 7950 offers far better performance for enthusiasts.

660Ti even has trouble outperforming a 580 in some games games once you turn on AA. Someone who has a GTX570 OC card will be raising serious eye-brows since GTX570 could have been purchased for $270-280 more than a year ago. If a gamer is building an $800 system, why would he spend $300 but end up giving up MSAA performance when GTX670 is only $75-80 more?

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^ Some serious bottlenecks for a card that costs $300 when you can get a $225-240 7870. I don't think $300 is budget enough that this sort of performance inconsistency is acceptable.

Nvidia is going to have to drop the price of the 670 and 680 as well, otherwise there will be a giant price gap between the 660 and every other NV card above it.

Yup. I think this would be a lot better in light of competition from 7870/7950/7970/7970 GE cards.

GTX660Ti @ $279
GTX670 @ $369
GTX680 @ $429

Come on NV, make it happen! :)

You can get Sapphire Vapor-X 7970 GE for $440-450 and it beats a $500-550 GTX680s. Doesn't make sense.
 
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sze5003

Lifer
Aug 18, 2012
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The $429 for the 680 would be nice, but probably for a reference model. I would be in a dilemma then lol
 

blastingcap

Diamond Member
Sep 16, 2010
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Yup. I think this would be a lot better in light of competition from 7870/7950/7970/7970 GE cards.

GTX660Ti @ $279
GTX670 @ $369
GTX680 @ $429

Come on NV, make it happen! :)

You can get Sapphire Vapor-X 7970 GE for $440-450 and it beats a $500-550 GTX680s. Doesn't make sense.

So long as NV faces a serious 28nm shortage at TSMC, no way GTX680 @ $429 when NV can make WAAAY more money selling the exact same GPU on a Tesla or Quadro board costing multiple thousands of dollars. Prices for all other GPUs are easier to drop because they are harvested chips or made for GeForce in the first place. So price drops on GTX 670 or lower are more probable.
 
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sze5003

Lifer
Aug 18, 2012
14,304
675
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I think that should have been the launch prices of the 660ti initially. I don't think they will drop more than 20 bucks off the 680.