RED of RED ONE to join DSLR market.

[Deadtrees]

I don't think I need to explain what it means.
Those who know what RED has done only in 2 years would know what this is about.

This is what Steven Soderbergh about RED ONE, .."I know this: Red is going to change everything" and I believe same applies to this new DSLR.

 

[randomlinh]

I was reading the article in Wired on the founder. Never knew it was the guy who built Oakley. I was thinking to myself that they created one hell of a sensor, and wondered if it could translate to still cameras. It really would be interesting to see what happens. Their biggest hurdle would be optics I'd guess... at least in getting into the mass market. Though, I suppose they could, and would, do the same initial specialized camera, and go from there.

 

[jpeyton]

This is a somewhat scary thought (including to me), but RED and other DSLR makers will likely make their future pro-bodies a high-resolution video camera that has individual frames which are of sufficient resolution to make stills from.

In fact, the RED one is basically a FF 12MP camera that shoots at 24FPS+.

The only current limitations are 1) cost 2) AF systems 3) storage.

 

[fuzzybabybunny]

Yes, I foresaw this happening as well. I feel it is a natural, predictable progression of this kind of technology. The only thing I didn't see, although I should have, was that RED was the one to do it.

 

[ElFenix]

Originally posted by: jpeyton
In fact, the RED one is basically a FF 12MP camera that shoots at 24FPS+.

it's not even single frame, let alone the double frame that 35 mm still cameras use. it's 24x13.7.



a film movie camera is just a still camera that exposes at 24 fps.

 

[Kaido]

I can't wait for the Scarlet...I'd definitely be interested in their dSLR!

 

[sygyzy]

Can someone explain how Red, started by the guy who founded Oakley (a sunglasses mfg), just came out of nowhere and made a super fancy professional quality video camera, much cheaper than anything on the market? They will probably do the same to disrupt the SLR market. Why couldn't Sony or Canon have done this (video)? Or can they, but never had a need to drop prices? Collusion? What about still cameras? What if Red introduces a FF camera for $300 or something? Will it prove that Canon and Nikon could sell cameras much cheaper but don't want to?

 

[Kaido]

Originally posted by: sygyzy
Can someone explain how Red, started by the guy who founded Oakley (a sunglasses mfg), just came out of nowhere and made a super fancy professional quality video camera, much cheaper than anything on the market?

Alien Technology

What about still cameras? What if Red introduces a FF camera for $300 or something? Will it prove that Canon and Nikon could sell cameras much cheaper but don't want to?

Of course Canon and Nikon can sell it them cheaper. The D3 and MKIII cost about 50 cents to make in China - it's just bits of plastic and metal. But like everything else in the marketplace, it's not about production cost - it's about what the market will tolerate. Professionals don't blink an eye dropping 10k on a camera setup, so why would they charge $300 for what they can charge $3,000 for?

I think RED has done an amazing job in the film industry and I hope they do the same in the still industry. I mean, the RED ONE is $17,500 - I could literally pull out a loan, buy one of those and start shooting 4k movies as a single-person consumer. I'm excited to see what they're going to do for still-frame shooting...I hope they shake things up a bit!

 

[ElFenix]

Originally posted by: sygyzy What if Red introduces a FF camera for $300 or something? Will it prove that Canon and Nikon could sell cameras much cheaper but don't want to?

cost on the sensors will keep them from doing that.

canon and nikon will only do what the competitive pressures of the market force them to do. nikon was getting it's ass handed to it by canon back in the D2/D200 days, so they've come out with really good products recently, doing things like putting pro stuff in a sub-$2000 camera. D300 (with grip) met or exceeded every spec of every previous nikon pro digital SLR, for a much lower price.

 

[Triumph]

what is this red you all speak of?

 

[randomlinh]

Originally posted by: Triumph
what is this red you all speak of?

red