Hmm, that maximum doesn't specify what size module it refers to. I'd presume that different densities and module sizes would use different power levels. Past page 13, they specifically provide the current draw for each module size. The "auto-refresh current" for a 512MB module is a sizable 3.9A for a particular revision, which is the highest of them all, so I presume that 16W is the maximum for any module size, and the smaller modules would have a lower max.