RadioShack Under $1: The Clock Is Ticking

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WackyDan

Diamond Member
Jan 26, 2004
4,794
68
91
That's a shame.

The Country will be worse off not being able to run down to the local Radio Shack to get that cable you have to have right now.

The one that will cost you 10x what it costs anywhere else?

Or how about the cable I ordered off of Amazon (prime) at 11:30pm and had at my door by 11am the next day for 1/4th the price of Radio Shack or Best Buy?

Oh... and I didn't miss your sarcasm... Just adding my own.
 

CZroe

Lifer
Jun 24, 2001
24,195
857
126
Dude, I used to work at radioshack. Cell phones were by far their most profitable product. Nobody bought the electronic components or hobbyists stuff. This forum is full of nerds so we tend to think there is a market for stuff like that. THERE ISN'T. There are hardly any electronic hobbyists in the world and most of them shop online.

There is a big difference between revenue and profit. They rode an unsustainable wave of excitement that was only there because idiots don't see that the device maker and cellular carrier are making all the money. those two don't need RadioShack and there isn't enough shared profit left to justify employing the cashier that sold it to them. Think about how many middle men were involved in each cellphone sale. I knew it was over when you couldn't get an iPhone at RadioShack in 2007.

You didn't see people shopping for components because they diluted their niche market. They didn't need a store in every mall and shopping center if they stuck with their niche. Even then, they should have expanded their niche. I shouldn't be jumping between Autozone, RadioShack, and Home Depot for upgrading my motorcycle to HID BiXenon projectors. They should have all the same sockets, wires, and fuses as any auto parts store.
 
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bshole

Diamond Member
Mar 12, 2013
8,315
1,215
126
True story, I once designed and built a viobrating dildo using almost nothing but radio shack parts. I think it was a great design. I couldn't get funding to get it manufactured and nobody seemed interested in purchasing the design from me.
 

realibrad

Lifer
Oct 18, 2013
12,337
898
126
True story, I once designed and built a viobrating dildo using almost nothing but radio shack parts. I think it was a great design. I couldn't get funding to get it manufactured and nobody seemed interested in purchasing the design from me.

I made one out of an old shaver, and a ping pong ball. Attached a weight to the spinning motor to vibrate, and then housed the spinning part in the ping pong ball. The shaver came with a single AA NiCad battery, so when I hooked up 2 AA, the thing was kinda scary. The only problem was the overheating...
 

DominionSeraph

Diamond Member
Jul 22, 2009
8,386
32
91
They should have stayed away from unprofitable market trends (cellphones and video games) and stuck with their niche market (electronics DIY/hobbyists).

If their niche market paid the bills then everything else would be gravy. That wasn't the case, now was it?

RadioShack had to try to find a larger niche it could monopolize. It couldn't survive trying to be cut-down big box in a market where even big boxes like Circuit City and CompUSA were going under, especially after they got to be known for being massively overpriced. Cell phones were their best bet as the variations in type and contract intricacies lend themselves to the one-on-one treatment with a salesperson that a big box isn't set up for. You can't compete with a big box on mainstream items that sell themselves off the shelf. Their shelf space is just cheaper.

Dell took over the mainstream PC market. Does RadioShack resurrect the Tandy brand as a boutique gaming PC? Thousands of nerds will tell you that there's little profit in that, they have far too many locations for the size of that market, and there's nothing stopping Dell from turning Alienware from a high margin brand to a low margin one. TVs didn't work. Gadgets didn't work. What can work in a small amount of floorspace, with room left over for all the other RadioShack bits, that is high margin and/or high volume, and that wouldn't do better in a big box? I have no answer to that.
 

Zaap

Diamond Member
Jun 12, 2008
7,162
424
126
You can post facts on these forums till blue in the face. Many posters will breeze right past it to present or substitute with their own reality. :) I think it reflects the old saying about leading a horse to water, but not being able to make it drink-think.
Drink what? The cool-aid that neglecting their old model that worked for a stupid dime-a-dozen one was a great idea? It's brought them to ruin. I don't even get what the argument is... they should have kept doing what's ruined them?

"Selling" cellphones honestly seems like one of the dumbest business ideas ever in this country. People don't replace their cellphones every other day. So great... they coasted off an initial wave... but then discovered even their most loyal customer won't be back (if at all) for at least two years.

Great business model.

They didn't even have sense to stock a decent selection of accessories.

Fry's did things much better (I won't say a blanket "right" because there's some things Fry's does that are kinds stupid too) and they're still going strong. RadioShack by contrast surprises most everyone that they even survived this long. They lost their customer base a generation ago.
 

CZroe

Lifer
Jun 24, 2001
24,195
857
126
Drink what? The cool-aid that neglecting their old model that worked for a stupid dime-a-dozen one was a great idea? It's brought them to ruin. I don't even get what the argument is... they should have kept doing what's ruined them?

"Selling" cellphones honestly seems like one of the dumbest business ideas ever in this country. People don't replace their cellphones every other day. So great... they coasted off an initial wave... but then discovered even their most loyal customer won't be back (if at all) for at least two years.

Great business model.

They didn't even have sense to stock a decent selection of accessories.

Fry's did things much better (I won't say a blanket "right" because there's some things Fry's does that are kinds stupid too) and they're still going strong. RadioShack by contrast surprises most everyone that they even survived this long. They lost their customer base a generation ago.

Yep. And if Fry's had anywhere near the store/location density of Radio Shack even in the markets where they do operate then they'd be in serious trouble too. YES, there aren't nearly enough electronics hobbyists to support Radio Shack through component sales with the number of stores they have, but they also didn't have nearly that many stores when they first started turning their back on that market. Now that almost half their components are "online only" they have a worse selection than an auto parts store, which is truly sad.
 
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DominionSeraph

Diamond Member
Jul 22, 2009
8,386
32
91
"Selling" cellphones honestly seems like one of the dumbest business ideas ever in this country. People don't replace their cellphones every other day. So great... they coasted off an initial wave... but then discovered even their most loyal customer won't be back (if at all) for at least two years.

Great business model.

Do people replace their car every day? Auto dealers get by.
Their computer? Dell's still here.
Their wardrobe? Mine ain't on a 2 year rotation. (My heavy work boots are 13 years old [seen putting a house on jacks and digging out and pouring a full basement], and I'm pretty sure I have jeans that are pushing a decade.)

Cell phone manufacturers are still here. Cellular service providers are still here. So why would you think there's no viable sales model for cell phones?
 

bradley

Diamond Member
Jan 9, 2000
3,671
2
81
Drink what? The cool-aid that neglecting their old model that worked for a stupid dime-a-dozen one was a great idea? It's brought them to ruin. I don't even get what the argument is... they should have kept doing what's ruined them?

"Selling" cellphones honestly seems like one of the dumbest business ideas ever in this country. People don't replace their cellphones every other day. So great... they coasted off an initial wave... but then discovered even their most loyal customer won't be back (if at all) for at least two years.

Great business model.

They didn't even have sense to stock a decent selection of accessories.

Fry's did things much better (I won't say a blanket "right" because there's some things Fry's does that are kinds stupid too) and they're still going strong. RadioShack by contrast surprises most everyone that they even survived this long. They lost their customer base a generation ago.

In 2011, mobile phones sales represented 51% of Radio Shack's entire business up from 44% in 2010. Any consultant who suggested RadioShack forgo their bread-and-butter mobile phone sales should have found another line of work.

RadioShack may have peaked in 1999, like most US businesses, but weren't in any true danger till around the end of Q4 2012... when mobile sales faced a steep decline. Obviously, they used these lower gross margin sales to attract mobile customers, in order for them to make larger potential in-store purchases.

radioshack-annual-results-sales-profit_chartbuilder.png


I actually give them credit for sticking around way longer than Circuit City, who closed shop in March 2009. I honestly don't know how they could have survived playing a game that even has Best Buy bleeding cash. One of the few B&M electronic chains that has gained marketshare since 2010 is Apple.
 

Zaap

Diamond Member
Jun 12, 2008
7,162
424
126
Yep. And if Fry's had anywhere near the store/location density of Radio Shack even in the markets where they do operate then they'd be in serious trouble too.
That's the whole point- Fry's wasn't stupid enough to try and open 1,000 tiny little stores with no selection and operate like it was still 1988. Of course they would go under to if they emulated Radio Shack.

YES, there aren't nearly enough electronics hobbyists to support Radio Shack through component sales with the number of stores they have, but they also didn't have nearly that many stores when they first started turning their back on that market. Now that almost half their components are "online only" they have a worse selection than an auto parts store, which is truly sad.
There's kind of two different arguments being made here. I don't strictly think Radio Shack should have catered to the "hobbyist" market only- that's only part of it. They should have catered to the much broader general electronics market, and been much smarter about it, as well as served the hobbyist market.

When I go to Fry's, I can buy anything from a fairly decent range of motherboards, to printers, to general appliances, to specialized circuit boards, to batteries of any size/type to stereo equipment, to all full range of computers/tablets, gizmos, software, etc. etc.

Like I say, Fry's doesn't do everything right, but they do understand that a modern electronics store has to rival the choices one can get online, and cater to a broad spectrum.

Radio Shack, frankly doesn't seem to cater to anybody, except for those who simply don't know any better.

Do people replace their car every day? Auto dealers get by.
Their computer? Dell's still here.
Dumb examples. Auto dealers actually have gone out of business left and right- many are operating on an outdated model that demands artificial protections. (Such as how they're trying hard to keep the manufacturers from selling direct.)

PCs have razor thin profit margins. Dell's main business isn't trying to sell them out of tiny, outdated strip mall stores.


Their wardrobe? Mine ain't on a 2 year rotation. (My heavy work boots are 13 years old [seen putting a house on jacks and digging out and pouring a full basement], and I'm pretty sure I have jeans that are pushing a decade.)
That's the worst apples/oranges comparison to the cellphone sales model yet.

Cell phone manufacturers are still here. Cellular service providers are still here.
No ducking fuh.

Radio Shack soon WON'T be here. Another dumb non-argument; as if someone else's success floated Radio Shack out of a bad business model.

In 2011, mobile phones sales represented 51% of Radio Shack's entire business up from 44% in 2010.
So the majority of their sales was selling something that hasn't sustained their business! You may not realize it, but you're making the point for those of us that are saying they should have concentrated on what worked, not what didn't!

51% of your business selling something that hasn't allowed your business to succeed= FAILING!


Any consultant who suggested RadioShack forgo their bread-and-butter mobile phone sales should have found another line of work.
Yeah, "bread and butter" that's starved them to death.


...but weren't in any true danger till around the end of Q4 2012... when mobile sales faced a steep decline.
Wow. Nice way to wax over EXACTLY what I was talking about- riding a wave initially, and then crashing when it ran out.

Gee, they weren't in *any* danger- until they put 51% of their eggs in an unsustainable basket!

Now THAT'S a great business model! NOT!
 

Drako

Lifer
Jun 9, 2007
10,697
161
106
I'm confused. I thought Dave hated all corporations. Why is the evil Radio Shack different than any other evil corporation? :hmm:

Oh, and who really cares if a poorly managed company goes out of business anyway?
 

Genx87

Lifer
Apr 8, 2002
41,091
513
126
I didn't understand how radio shack survived 20 years ago. They sold obscure electronic parts to a niche market. As the price of electronics fell that niche grew even smaller. Who fixes a TV or radio anymore? Clearly not enough people to keep radio shack afloat.
 

Genx87

Lifer
Apr 8, 2002
41,091
513
126
That's the whole point- Fry's wasn't stupid enough to try and open 1,000 tiny little stores with no selection and operate like it was still 1988. Of course they would go under to if they emulated Radio Shack.


There's kind of two different arguments being made here. I don't strictly think Radio Shack should have catered to the "hobbyist" market only- that's only part of it. They should have catered to the much broader general electronics market, and been much smarter about it, as well as served the hobbyist market.

When I go to Fry's, I can buy anything from a fairly decent range of motherboards, to printers, to general appliances, to specialized circuit boards, to batteries of any size/type to stereo equipment, to all full range of computers/tablets, gizmos, software, etc. etc.

Like I say, Fry's doesn't do everything right, but they do understand that a modern electronics store has to rival the choices one can get online, and cater to a broad spectrum.

Radio Shack, frankly doesn't seem to cater to anybody, except for those who simply don't know any better.


Dumb examples. Auto dealers actually have gone out of business left and right- many are operating on an outdated model that demands artificial protections. (Such as how they're trying hard to keep the manufacturers from selling direct.)

PCs have razor thin profit margins. Dell's main business isn't trying to sell them out of tiny, outdated strip mall stores.



That's the worst apples/oranges comparison to the cellphone sales model yet.

No ducking fuh.

Radio Shack soon WON'T be here. Another dumb non-argument; as if someone else's success floated Radio Shack out of a bad business model.


So the majority of their sales was selling something that hasn't sustained their business! You may not realize it, but you're making the point for those of us that are saying they should have concentrated on what worked, not what didn't!

51% of your business selling something that hasn't allowed your business to succeed= FAILING!



Yeah, "bread and butter" that's starved them to death.



Wow. Nice way to wax over EXACTLY what I was talking about- riding a wave initially, and then crashing when it ran out.

Gee, they weren't in *any* danger- until they put 51% of their eggs in an unsustainable basket!

Now THAT'S a great business model! NOT!

Take away 51% of their business. Where are they 10 years ago? They were forced into selling cell phones because the other 49% of the business failed.
 

bradley

Diamond Member
Jan 9, 2000
3,671
2
81
Take away 51% of their business. Where are they 10 years ago? They were forced into selling cell phones because the other 49% of the business failed.

Yeah, it's pretty much common sense. But I do at least give RS credit for figuring out a way to stay afloat.

If finding a new revenue stream was that simple, Best Buy would be doing it right now -- instead of preparing to suffer the same fate as Circuit City and Radio Shack. In fact, figure out that new Best Buy business model, present it to them and perhaps become a very wealthy person? And don't think there aren't people desperately trying and daily racking their brains to find that solution.
 
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Zaap

Diamond Member
Jun 12, 2008
7,162
424
126
Take away 51% of their business. Where are they 10 years ago? They were forced into selling cell phones because the other 49% of the business failed.
LOL, that's the simplistic way of looking at it.

They tossed aside and neglected the other part of their business, (and actually, the larger point, on fostering business they weren't even into, like properly stocked locations that are realistic* in 2014, not 1988) and focused on what ended up sinking them.

(*not their ironically named brand of forgetware they once made!)

It's funny- you people are just proving how short-sighted most people are in business, and certainly RS suffers from this. It's not like you're on the side of a successful business model- you're blindly defending one that's clearly failed.

It amazes me people really believe you can't sell electronics and tech gizmos to people in 2014... WorstBuy and others really have dumbed people's expectations down THAT much! It's pretty astonishing.

Like I said, eventually someone with a brain, ambition, and the ability to see there's many gaps in the market to be filled will come along and create a viable model to sell what people actually want in electronics. Everyone will probably scratch their head and wonder how someone did something so obvious. But as I also said, that breed of individual appears to have died out in this country- or (more likely) is simply no longer interested in this market vs. much more interesting emerging markets worldwide.
 
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Genx87

Lifer
Apr 8, 2002
41,091
513
126
LOL, that's the simplistic way of looking at it.

They tossed aside and neglected the other part of thier business, and focused on the part that ended up sinking them.

It's funny- you people are just proving how short-sighted most people are in business, and certainly RS suffers from this. It's not like you're on the side of a successful business model- you're blindly defending one that's clearly failed.

It amazes me people really believe you can't sell electronics and tech gizmos to people in 2014... WorstBuy and others really have dumbed people's expectations down THAT much! It's pretty astonishing.

Like I said, eventually someone with a brain, ambition, and the ability to see there's many gaps in the market to be filled will come along and create a viable model to sell what people actually want in electronics. Everyone will probably scratch their head and wonder how someone did something so obvious. But as I also said, that breed of individual appears to have died out in this country- or (more likely) is simply no longer interested in this market vs. much more interesting emerging markets worldwide.

The cost of electronics has made this niche market smaller. Like I said. Who repairs TVs and Radios today? 20+ years ago it was a worthy effort. But when people can buy 40 inch TVs for 300 bucks. Most people have moved beyond repairing such items. It is amazing to me that people like you really believe if RS just focused on their niche market they could support themselves when clearly that isn't the case. Im not defending their business model. But it is clear to me without moving to cell phones RS would had folded years ago.

I suspect amazon does what you desire and cheaper than RS.
 

realibrad

Lifer
Oct 18, 2013
12,337
898
126
LOL, that's the simplistic way of looking at it.

They tossed aside and neglected the other part of their business, (and actually, the larger point, on fostering business they weren't even into, like properly stocked locations that are realistic* in 2014, not 1988) and focused on what ended up sinking them.

(*not their ironically named brand of forgetware they once made!)

It's funny- you people are just proving how short-sighted most people are in business, and certainly RS suffers from this. It's not like you're on the side of a successful business model- you're blindly defending one that's clearly failed.

It amazes me people really believe you can't sell electronics and tech gizmos to people in 2014... WorstBuy and others really have dumbed people's expectations down THAT much! It's pretty astonishing.

Like I said, eventually someone with a brain, ambition, and the ability to see there's many gaps in the market to be filled will come along and create a viable model to sell what people actually want in electronics. Everyone will probably scratch their head and wonder how someone did something so obvious. But as I also said, that breed of individual appears to have died out in this country- or (more likely) is simply no longer interested in this market vs. much more interesting emerging markets worldwide.

So what should RS have been selling? I can tell you I sold very few electronic components when I worked for RS. I did sell a crap ton of phones and accessories.

What did you used to buy at RS, and you wish you still could but can't now?
 

CZroe

Lifer
Jun 24, 2001
24,195
857
126
The cost of electronics has made this niche market smaller. Like I said. Who repairs TVs and Radios today? 20+ years ago it was a worthy effort. But when people can buy 40 inch TVs for 300 bucks. Most people have moved beyond repairing such items. It is amazing to me that people like you really believe if RS just focused on their niche market they could support themselves when clearly that isn't the case. Im not defending their business model. But it is clear to me without moving to cell phones RS would had folded years ago.

I suspect amazon does what you desire and cheaper than RS.

Stop pretending that RadioShack's component business is just for obsolete TV/radio repair. People still install car stereos and speakers. People still add farkles to their motocycles. People retrofit and upgrade all the time. More people do DIY for these things than ever. Who doesn't want USB and Bluetooth on their motorcycle?
 

Genx87

Lifer
Apr 8, 2002
41,091
513
126
Stop pretending that RadioShack's component business is just for obsolete TV/radio repair. People still install car stereos and speakers. People still add farkles to their motocycles. People retrofit and upgrade all the time. More people do DIY for these things than ever. Who doesn't want USB and Bluetooth on their motorcycle?

If that were the case why have RS's revenues for these components dropped like a rock in the past decade?
 

Zaap

Diamond Member
Jun 12, 2008
7,162
424
126
The cost of electronics has made this niche market smaller. Like I said. Who repairs TVs and Radios today?
As has already been replied to you, you're being purposefully simplistic and ignoring what's actually being said. There's a wide range of electronics people want that are more popular than ever. Riding the whole business on any one of them is dumb (when that product crashes so does your business... its as dumb as putting all your money in one stock) but a wide range of products certainly works.


So what should RS have been selling? I can tell you I sold very few electronic components when I worked for RS. I did sell a crap ton of phones and accessories.

What did you used to buy at RS, and you wish you still could but can't now?
And yet look where their profits went. Straight down.

You've missed the point YET AGAIN... I don't buy *anything* at Radio Shack and haven't for a very long time. They don't sell anything relevant, and haven't for years.

If they had focused on building a modern presence in the electronics business like others have (Fry's, mentioned several times now) and done it right they could be a raging success instead of on there company deathbed.
 

Ronstang

Lifer
Jul 8, 2000
12,493
18
81
If that were the case why have RS's revenues for these components dropped like a rock in the past decade?

Because they don't carry anything worth buying for projects anymore. They have a little, but not much. Every time I go there looking for something I used to buy there I end up frustrated at the limited selection and end up having to go across town to the better electronics store or order online. It's not that customers aren't looking anymore it's just that RS decided not to carry what people are looking for anymore. They bought into the WalMart model of retail and are now losers because of it.
 

finglobes

Senior member
Dec 13, 2010
739
0
0
"Shack" always sounded so cheesy. They should have gone with the flow and renamed RadioCrib. They could have sold those crummy "Beats by Dre" headphones that sell for $200 but cost $15 to make. Its hysterical to see all these dopes who listen to nothing but bass and rhythm act like they are super connoisseurs with they sparkle junk headphones