I wonder how much commercial airtime costs during the NBA Playoffs... I guess each year there's one annoying commercial that airs during playoffs... last year, for me, it was that damn Chevy Trailblazer commercial with all those beeps and the assembly line... "we can make it bigger... stronger... beep beep beep" klsdfkljasdoiiiwhef I get annoyed just thinking about it. As for the Verizon commercial, I thought it was pretty funny during the All-Star game... during a commercial at half-time it showed him on the court hehe