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Project fail @ work: Rosetta Stone (Spanish lessons) for staff

NetWareHead

THAT guy
Aug 10, 2002
5,847
154
106
Need some ideas...work related project...management tasked us with a project to learn Spanish. So far, project is failing miserably. Read on...

We support several of our company's products in a worldwide theater, but only English speaking support. We have a heavy customer base in South America that we wish to support as well, language barrier being the only obstacle to our assisting them. Management's idea was to get us Rosetta stone (for now, levels 1-3) and mandate that employees complete the levels and courses. Eventual goal is to begin supporting South American customers.

This has been going on for nearly 10 months and so far I'm the only guy who has completed the Spanish training. I am not Hispanic, but of Italian origins so Spanish is not a hard language to pick up on. I also have plenty of experience in conversational Spanish, having visited Spanish speaking countries and I grew up in Northern NJ where there are plenty of opportunities to speak Spanish in everyday situations. I think I am the only one in our group here with this level of Spanish exposure. Others here are picking up the language from scratch.

So far I am seeing a failure of the group here to pick up any Spanish. Nobody has completed any training or even made significant progress. I tried to converse with some of our staff and I'm seeing that people here are still failing to grasp even the most rudimentary items such as verb conjugation, pronunciation and even vocabulary that is similar to English.

So far I've identified the following issues:
-Lack of dedicated environment where learning Spanish is the sole thing tasked to the employee. We are asked to complete Rosetta Stone training in a fast paced environment with plenty of distractions, plenty of other higher priority projects thrown our way, and then only in spare time, do Spanish training.

-Lack of a defined learning schedule. In middle and high school, we had a foreign language class every day. Which drilled it into our minds. Here, the training is only done during free time, which can be days to weeks apart. There is no consistency to the training schedule.

-Reliance on only one tool (i.e. Rosetta Stone) RS is good at what it does and it gives u a foundation and a beginning path. I highly doubt one can become fluent with RS unless one repeats and repeats the lessons already completed. Repetition is the key (IMHO) to learning a new language.

-Immersion: We also need a Spanish speaker to come in here and converse with us. It is so easy to switch back to English when you have trouble thinking of a word or sentence in Spanish, one needs to be immersed in the language and forced to use it.

Even myself, who feels reasonably comfortable speaking Spanish, saw that even the levels 1-3 were hard enough to make me pause, reflect on the lesson and even take some notes. I'm not 100% fluent but know plenty enough to get around and function if I had to speak Spanish in everyday situations.

I think its folly to give RS to staff and then have them train under these conditions with the expectation of supporting Spanish speaking customers. We are no where close to any level of fluency. If I were one of these South American customers, I would think our staff was uneducated and not capable of speaking proper Spanish, much less supporting complex pieces of equipment that they have paid good $$$ for.

I'm preparing a report intended for management outlining these failures and thought I should share with the forum what I've found. Has anyone else experienced language training in a corporate environment? Any suggestions on how it could/should be done?
 

pontifex

Lifer
Dec 5, 2000
43,804
46
91
lol, sounds similar to what my work is doing. they set these projects with deadlines of like a week but we have to do it in our spare time which is like next to nil. And then they keep throwing more projects on us.

The projects actually wouldn't take long to complete if they gave us dedicated time to work on it.
 

GagHalfrunt

Lifer
Apr 19, 2001
25,284
1,998
126
I'm preparing a report intended for management outlining these failures and thought I should share with the forum what I've found. Has anyone else experienced language training in a corporate environment? Any suggestions on how it could/should be done?

Any learning in a corporate environment has to be structured. If it's important enough to expect employees to learn something it's important enough to make time for them to study it under the guidance of an instructor. Management needs to determine the timeline goal of when people are expected to reach a certain proficiency level and then work out a class schedule to that can meet that goal. What they're doing now is never going to work, you can't give employees the task of learning something on the side while they're focusing on their actual jobs.
 

FoBoT

No Lifer
Apr 30, 2001
63,084
15
81
fobot.com
1- hire people that already know Spanish
2- offer $ to employees for reaching defined goals of accomplishment in progressing towards learning the language. a few might take this carrot, if not, see #1
 

Specop 007

Diamond Member
Jan 31, 2005
9,454
0
0
Any learning in a corporate environment has to be structured. If it's important enough to expect employees to learn something it's important enough to make time for them to study it under the guidance of an instructor. Management needs to determine the timeline goal of when people are expected to reach a certain proficiency level and then work out a class schedule to that can meet that goal. What they're doing now is never going to work, you can't give employees the task of learning something on the side while they're focusing on their actual jobs.

Nailed it.

Training almost invariably will fail if it is left up to the individual to self teach themselves.

It needs to be a structured format. Instructor led is even better. Frankly though I would simply hand it off to the local college. Either see if they can do an Intro to Spanish class in house at your location or offer tuition reimbursement and a slight pay raise for individuals who complete the class at the local college.
 

IronWing

No Lifer
Jul 20, 2001
72,888
33,984
136
It is important to make employees understand that learning Spanish is considered by management to be a key to the future success of the company (if it is) and a key to future success with the company (if it is). Employees tend to look at stuff like this as distractions to getting their jobs done. To turn this around get employees to understand that just as they get paid to produce/sell/service or whatever it is that the company pays them to do the company is now paying them to learn Spanish so they need to get on with it.
 

GrumpyMan

Diamond Member
May 14, 2001
5,780
266
136
Just hire Spanish speaking employees or even better, send some of the current employees to South America for 3 months. They will come back bilingual. Better than taking years of 1 hour lessons than don't sink in.
 

Ns1

No Lifer
Jun 17, 2001
55,420
1,600
126
sounds like an issue with management not getting staff buy-in


failure with leadership.
 

MarkXIX

Platinum Member
Jan 3, 2010
2,642
1
71
Concur on offering financial incentive. Don't know what your pay rate is, but offering even $1 more per hour or something for bilingual ability is incentive enough for most people.
 

Wanescotting

Diamond Member
Feb 4, 2004
3,219
0
76
Just taking a spanish course isn't enough, really. Understanding the culture would help, it did for me.
 

Modelworks

Lifer
Feb 22, 2007
16,240
7
76
N We are asked to complete Rosetta Stone training in a fast paced environment with plenty of distractions, plenty of other higher priority projects thrown our way, and then only in spare time, do Spanish training.


Give any employee something they should do in their spare time and it will NEVER get done. Work and spare time do not co-exist.
 

Soccerman06

Diamond Member
Jul 29, 2004
5,830
5
81
Why not hire South Americans (which a large portion speaks Portuguese), pay them maybe a dollar a day to do what your employees do. Or hire illegals down in Texas/Arizona to speak spanish in a call center.
 
Feb 25, 2011
16,992
1,621
126
Give any employee something they should do in their spare time and it will NEVER get done. Work and spare time do not co-exist.
THIS.

I don't do homework for my job. To coin a phrase, "fuck you, pay me."

Incentivize it or structure it. Otherwise people don't give a shit. Especially if they don't see any short-term benefit to learning stuff. I see it all the time.

Also, latino prostitutes. :twisted:

It would probably be simpler/faster to hire a bunch of terrorist anchor babies who speak perfect english and spanish (having grown up here and all) and train them on the product(s) you support.
 

KB

Diamond Member
Nov 8, 1999
5,406
389
126
I think it will be easier to teach spanish speakers how to use your product than it would be to teach your product specialists spanish.

Rosetta stone will help you communicate your wants when vacationing in a spanish country but it will not be enough to help you have a complete conversation in spanish. Perhaps it is time to send everyone to spanish class. Offer bonuses for those who take and pass the classes.
 

FoBoT

No Lifer
Apr 30, 2001
63,084
15
81
fobot.com
I think it will be easier to teach spanish speakers how to use your product than it would be to teach your product specialists spanish.

http://www.oneconexion.com/solutions.html
Acting as an extension of your business, and most importantly, your brand, Conexion-One can:

Transform your Spanish customer support
Control costs with a predictable monthly charge while growing your business
Provide access to a highly skilled pool of agents at lower cost
 

JEDI

Lifer
Sep 25, 2001
29,391
2,738
126
ahh.. sounds like you are the Indian (dot, not feather) support of South America
 

sdifox

No Lifer
Sep 30, 2005
100,344
17,913
126
It is important to make employees understand that learning Spanish is considered by management to be a key to the future success of the company (if it is) and a key to future success with the company (if it is). Employees tend to look at stuff like this as distractions to getting their jobs done. To turn this around get employees to understand that just as they get paid to produce/sell/service or whatever it is that the company pays them to do the company is now paying them to learn Spanish so they need to get on with it.

It is also important for the company to allocate time for it.
 

preslove

Lifer
Sep 10, 2003
16,754
64
91
Holy shit. How big is your company & do you know how a decision as mind bogglingly stupid as this came about?

The issue is with your idiot managers. Deciding to require current American employees with no Spanish language aptitude to learn spanish so they can support South Americans in Spanish is the stupidest thing I've heard of in quite a while.

Consider the poor quality of Indian tech support. Now, remember that English is a common language in India & most upwardly mobile Indians learn it at a young age. This is when you best learn languages. After you become an adult, your ability to pick up a second language goes to shit. Your best spanish speaking employees are going to be worse Spanish speakers than the worst English speaking Indian call center employee.

They should have just hired sufficient Spanish speaking employees to support the new clients.