What's pretty clear is that when Intel does release its X20, its X30 and its X40, it will probably go for a re-brand and the Pentium 4 brand will shuffle off into history. Intel's "Digital" brand will elide the differences between its various components, and also make it easier to position the Pentium M into the overall framework, we'd suggest.
A "digital brand" would also follow in the footsteps of the wildly successful Centrino brand. Intel's aggressive marketing of the kitemark and the Centrino brand has paid dividends for it. To many folk, wi-fi notebooks and Centrino means the same.
Originally posted by: klah
After 10 years and $40,000,000,000 in marketing, I do not believe they will simply discard the Pentium name.
Originally posted by: apoppin
Intel likely to drop P4 brand, re-brand as Digital somethingWhat's pretty clear is that when Intel does release its X20, its X30 and its X40, it will probably go for a re-brand and the Pentium 4 brand will shuffle off into history. Intel's "Digital" brand will elide the differences between its various components, and also make it easier to position the Pentium M into the overall framework, we'd suggest.
A "digital brand" would also follow in the footsteps of the wildly successful Centrino brand. Intel's aggressive marketing of the kitemark and the Centrino brand has paid dividends for it. To many folk, wi-fi notebooks and Centrino means the same.
Digital!?!
:shocked:
Originally posted by: DGath
Seriously... that's like Coke ditching their brand and just renaming it "Brown Drink."
Digital? Wow... and this whole time I though Intel processors were analog? 😕
Originally posted by: apoppin
Intel likely to drop P4 brand, re-brand as Digital somethingWhat's pretty clear is that when Intel does release its X20, its X30 and its X40, it will probably go for a re-brand and the Pentium 4 brand will shuffle off into history. Intel's "Digital" brand will elide the differences between its various components, and also make it easier to position the Pentium M into the overall framework, we'd suggest.
A "digital brand" would also follow in the footsteps of the wildly successful Centrino brand. Intel's aggressive marketing of the kitemark and the Centrino brand has paid dividends for it. To many folk, wi-fi notebooks and Centrino means the same.
Digital!?!
:shocked:
Originally posted by: thermalpaste
The newer versions could be called something like sexium , septium, octium......😉
("Hemparon" would be their "entry-level" product line, of course.)