Ok why these 2 images from Dead Rising, on Xbox 360, look different?

[jelkukipik]

First image release a while ago:

Before


Same image but from a different site,but added recently

Now


Do you think the first image was just an alpha version??

The second image look way more cooler, seem fill with some HDR.I do not beleive that this is the Non-HD and HD difference, but that really scare me...can it be?

 

[viivo]

Someone just added a bloom filter. It's the same exact image.

 

[jelkukipik]

Originally posted by: viivo
Someone just added a bloom filter. It's the same exact image.

yeah what i tough.I was scare that this was HD vs non HD.I think like you that its a bloom effect, which give the game a more realistic look