New naming scheme for AMD CPUs

[LtMikePowelll]

AMD is going with the name AMD Vision for its CPUs:

http://www.xbitlabs.com/news/cpu/di..._Can_Microprocessor_Brand_Names_Document.html

 

[JFAMD]

You only got one detail wrong: Vision is not a product name.

 

[jvroig]

Hey JF, is that a confirmation? So no more Phenom / Athlon names, instead you get "Vision Y-XXX" models for everything?

By the way, I noticed that amidst all the news of the supposed exodus at AMD, it seems you got promoted? Previously, I was sure you were director for servers, but your latest entries indicated you are now also director for marketing for embedded and firestream products.

 

[Wreckage]

I believe vision is more of a "platform brand"

Sounds like they are just going with letter and numbers for their new products. A650 instead of say Phenom II X6 Black Edition.

 

[JFAMD]

Hey JF, is that a confirmation? So no more Phenom / Athlon names, instead you get "Vision Y-XXX" models for everything?

By the way, I noticed that amidst all the news of the supposed exodus at AMD, it seems you got promoted? Previously, I was sure you were director for servers, but your latest entries indicated you are now also director for marketing for embedded and firestream products.

I never said that, I'm not a client guy so I can't comment on their naming. All I was pointing out was that Vision is not a product name.

Not promoted by I have a lot of responsibility.

 

[Maximilian]

That sucks, its not going to be any less confusing but it will be less interesting. They should buy the name "pentium" and use that since intel has shunned it since core 2.

 

[VirtualLarry]

So will existing Athlon II and Phenom II CPUs get a new name, or are they going away completely? The Xbit article mentioned new names for Bulldozer, LLano, and Zacate, but nothing about existing CPUs.

 

[OBLAMA2009]

they have a confusing product line. i read this site every day and i still dont know exactly what their products are--brazos, llano, bulldozer, zambezi, zacate etc..

 

[Idontcare]

they have a confusing product line. i read this site every day and i still dont know exactly what their products are--brazos, llano, bulldozer, zambezi, zacate etc..

You should read their site, not ours, if you want to be educated regarding product codenames.

Just sayen, sometimes we know what we are talking about here, but that is more of a deviation from the norm than being the norm.

Don't worry, we'll revert to the mean again shortly.

Zapata goes to 11!

 

[Arkadrel]

soo....



AMD Vision "Black" and AMD Vision "Ultimate"=
FX = desktop 4,6,8 core bulldozers CPU.

AMD Vision "Ultimate" and AMD Vision "Premium" platforms=
A = 2,4 core Llano APU.

AMD Vision=
E = 1,2 core Zacate APU.

..from marketing perspective the decision is hardly very strange. For example, Mercedes does not name its cars, but has various classes (A, B, C, E, R, S, etc.) that may be based on similar chassis, engines, etc., but provide experience that is expected from a particular class (e.g., A provides maximum compactness, S provides maximum comfort)

riiiiight.... what I dont get then is why they have a FX at the top instead of A, and move the A to a C or something, and then the E to a G or something, so it all fits in the alphabet depending on performance.

"What you saw AMD do with APUs on the 'Brazos' platform is get component-level branding out of the way so that our OEM partners can imbue their products with branding of their choosing without sub-brands cluttering things up. Vision is AMD's contribution, which comes with the intention of simplifying the purchasing for folks who know what they want to do with their PC and don't care to learn the intricate sub-component technical nuances to make a buying decision. Will we do the same with Llano and Zambezi? You'll have to wait and see," said Damon Muzny, a spokesman for AMD.

its probably better than random name of thingy, that doesnt indicate whatsoever what level of performance a given APU/CPU has... but seriously why the FX top thingy? couldnt that have been a A class? wouldnt that have been much easier to understand?




So what kinda system are we looking at here? FX? A? or E? what was wrong with A,B,C?

Marketing ppl lmao... make it easy for people to understand products performance level, go with something they can relate it too, A comes before B which comes before C, everyone knows that stuff.... where does FX go? oh right... all the way at the top... makes sense.

 

[LiuKangBakinPie]

1 product inside the same package so a dual core really aint a dual core

---------------- Now playing: Attrill, Scott - Never Forever via FoxyTunes

 

[Arkadrel]

1 product inside the same package so a dual core really aint a dual core

---------------- Now playing: Attrill, Scott - Never Forever via FoxyTunes

I think your confuseing "dual core" with "dual socket".

If a cpu has 16 proccessor "cores", inside 1 cpu, its still a 16 core processor.

Haveing 4 proccessor sockets, to fit 4 cpus onto a motherboard... is a thing of the past (for most people, except those that need like 64 cpu cores in their servers), given how they can just keep adding more cpu cores inside a single cpu.

That doesnt make a dual core cpu, not a dual core.... Amd doesnt use hyperthreading to virtualise a fake cpu, running a thread, you buy a dual core, it has 2 cores inside.

 

[tweakboy]

Sounds not soo good. Phenom was nice, They fudged it up.


this statement is my opinion....

 

[Arkadrel]

@Tweakboy

huh? "Phenom was nice, they fudged it up"
You mean, you liked the Phenom name? and wanted to see a phenom 3 name?

Huffing and puffing with faulty drivers? CPU drivers? this is a thread about cpus... faulty cpu drivers? Link please ^-^ dont think Ive heard that before.

I thought you where just trolling the way you worded it...

But what you except when ATI is huffing and puffing behind their backs with sometimes faulty drivers imo.

sounds like trolling to me, why should drivers have anything to do with messing up a Nameing Scheme for CPUs? Ei. What do you expect -> faulty drivers, thats your reasoning for assumeing AMD will mess up a nameing scheme? thats some weird way to argument logic. This sounds like A + 2 = F, it makes no sense.

this statement is my opinion....

Do you use a AMD cpu? sign doesnt show that, have in past? had problems with your CPU drivers?

 

[Mopetar]

Does it really matter what they call them? Most consumers aren't going to care or know the difference between the different categories. They're going to spend whatever's in their price range or look for the cheapest product based on some other criteria.

The technologically literate are going to know which category is which and will also probably continue to refer to the chips buy their internal project names anyhow.

 

[LoneNinja]

So will existing Athlon II and Phenom II CPUs get a new name, or are they going away completely? The Xbit article mentioned new names for Bulldozer, LLano, and Zacate, but nothing about existing CPUs.

Athlon II/Phenom II will probably keep their current names, and fade away very quickly once Llano is released. I see no reason for AMD to keep them on the market, they're old tech.

 

[CTho9305]

soo....



AMD Vision "Black" and AMD Vision "Ultimate"=
FX = desktop 4,6,8 core bulldozers CPU.

AMD Vision "Ultimate" and AMD Vision "Premium" platforms=
A = 2,4 core Llano APU.

AMD Vision=
E = 1,2 core Zacate APU.

I've wondered about that when trying to tell people how to identify APU-based systems without having to remember meaningless numbers. I could swear I saw a Vision- or Vision Premium-branded system at Best Buy that had some random old 45nm family 10h CPU (which means you can't necessarily distinguish APUs from older designs based on that sticker).

AMD has made it difficult in the past... Griffin was very hard to distinguish from its predecessor based on product name (I never figured out Turion vs Turion Gold vs Turion Ultra vs ...)

edit: Heh, nice slide on page 6 of the Griffin article.

 

[busydude]

AMD already has E, C and G series of chips based on Bobcat. As far as I am concerned.. I am not a big fan of these new naming schemes... I can understand AMD moving away from Phenom, Athlon and Sempron though.

 

[bryanW1995]

I've wondered about that when trying to tell people how to identify APU-based systems without having to remember meaningless numbers. I could swear I saw a Vision- or Vision Premium-branded system at Best Buy that had some random old 45nm family 10h CPU (which means you can't necessarily distinguish APUs from older designs based on that sticker).

AMD has made it difficult in the past... Griffin was very hard to distinguish from its predecessor based on product name (I never figured out Turion vs Turion Gold vs Turion Ultra vs ...)

edit: Heh, nice slide on page 6 of the Griffin article.

yeah, 2009/uh, 2011 I mean...

 

[jackstar7]

If this is coupled to a tiered numbering scheme as well, I can see this being a smart move for easier branding and consumer recognition/understanding.

I'll be curious to see how they differentiate between generations though, as the i7 naming scheme is pretty cryptic from the outside when they go from 860 to 980X to 2600K all on different platforms.

 

[VirtualLarry]

Zapata goes to 11!

Thought that was Bulldozer that goes to 11.

 

[drizek]

Intel's naming scheme is horrible. I don't understand why AMD is trying to copy them.

Right now the name tells you pretty much all you need to know:
Phenom II X6 1100T

K10 w/L3 cache, 45nm, 6 cores, relative clockspeed, Turbo

 

[Eyeless Blond]

Intel's naming scheme is horrible. I don't understand why AMD is trying to copy them.

Right now the name tells you pretty much all you need to know:
Phenom II X6 1100T

K10 w/L3 cache, 45nm, 6 cores, relative clockspeed, Turbo

Agreed. I hope AMD keeps everything else the same when they change from "Phenom II" to "A"; I liked knowing at a glance what was in my CPU, rather than having to look up the name in Wikipedia or something.

Though it doesn't look like they are: the E-series and C-series only have a single, uninformative number next to them. Depending on how many processors AMD launches over the next year or two this could get as confusing as Intel... ugh.

 

[jvroig]

Thought that was Bulldozer that goes to 11.

And there is no such thing as "Zapata."

Clearly, he was simply joking by mixing Bulldozer with Zacate, and calling Zacate a "Zapata" (should sound familiar even if no names are mentioned), in keeping up with the spirit of the topic, which is "product names are confusing for everybody except the company who made them".

Not promoted by I have a lot of responsibility.

Ah, that explains it. Well, good luck with the new roles then. Still better than being one of those the board don't like, and I suppose still merits a "good work, mate!" since generally nobody incompetent gets shoved more responsibilities. :thumbsup: And maybe we can wait for about 6-12 months until you become Director for Servers, Embedded, Firestream AND Desktop, that way we can get cool blog posts about desktop products as well

 

[JFAMD]

they have a confusing product line. i read this site every day and i still dont know exactly what their products are--brazos, llano, bulldozer, zambezi, zacate etc..

We have cores, we have dies, we have processors and we have platforms. People work on each of the areas and have seperate product names.

So, Interlagos is the processor, orochi is the die, bulldozer is the core, and Maranello is the platform.

And maybe we can wait for about 6-12 months until you become Director for Servers, Embedded, Firestream AND Desktop, that way we can get cool blog posts about desktop products as well

Not gonna happen. I don't know squat about the desktop market, so I could add little value there.