I still don't get it. It gets WORSE mileage than a Corolla, and it really doesn't cost that much less. The base models are comparable in price, and if you want both with nav, the Corolla is about 2k more (and its a larger car with better mileage). Base vs base, I'd still take a corolla.
Cars like the Fit, Yaris, and Versa really make no sense to me. For their size, they better either deliver over 40mpg (and 30+ in the city too) without costing any more than they already do. I guess the fold down seats really matter that much?