Originally posted by: TerryMathews
I was business editor for our school's yearbook, so I'm probably one of the few people on AT who can speak from the other side.
A) There's more to the cost of a yearbook than the actual 'book'. Deals vary area to area and school to school, but film + developing costs runs into the thousands of dollars per year.
B) If there isn't a good amount of available advertising money, for whatever reason, and your school board forces the yearbook to be self-sufficient like ours was, a bound yearbook may have been out of reach. Our 200 page, 8.5"x11" hardcover with custom hand-drawn covers was $200/copy if you didn't figure in the advertising money.