I can only assume this is a marketing ploy to garner more attention for a faltering adult bookstore, by picking a fight with the local parrish. In this day and age, its not as though an adult bookstore has to hide itself on some back street or a public alleyway to do business. Now these stores can be found alongside other local establishments in strip malls and on busy corners. To purposely post anything of religious connotation in this establishments public advertisement, knowing full well its existence is at best regarded as distasteful by the neighboring church, is simply put: Asking for trouble.
~wnied~