As the title says, is it worth the effort to do this? I currently have two 7970s, each with a G10 and Corsair H55 cooling them. This setup works great, but I'll be replacing them with an Asus STRIX GTX 980 at the end of the week. Should I just leave the cooler alone for now since I won't be doing SLI in the near future or put it on since I have it?
It certainly can't hurt, though it looks like heat really isn't much of an issue on the 980 series:
http://www.hardocp.com/article/2014...overclocking_video_card_review/1#.VD5zIWddXTo
These guys overclock a referance 980:
"Our final overclock was: 1516MHz/8GHz. This is a 276MHz overclock. Yet, we do feel there is more headroom in this GPU just like the GTX 970. We are only held back by the TDP/Power Limit wall. Imagine no power limits, and being able to raise the voltage, 1.6GHz may not be out of the realm of possibility. Remember, this is just a reference video card, with reference cooler, and we got 1516MHz out of it without changing the voltage. Simply outrageous, in a good way."
"There isn't anything to talk about on temperature yet, as this was just a reference card with reference cooling. We kept the fan at 100% to ensure temperature wasn't an issue, the maximum temperature while overclocked rose to 64c, so we know temperature was not a factor holding back the GPU with this reference cooler."
Since you already have the equipment I would throw it on there, you really have nothing to lose, plus if/when an unlocked bios comes out that lets you play with the TDP limits and voltage you will have a lot of overclocking headroom.