The only reason they have white males predominantly in car commercials is because they make up the largest segment of new car buyers in America, therefore, they try to appeal to their bread and butter. It's simple economics really. I don't see it being that scewed where you would actually wonder if a car would be right for you, I mean if you go to Tokyo, i'm sure you'll find that the commercials there appeal to people of Asian descent, but not in America.