Frankly, a lot of what you're paying for is looks. I mean, you could use an inline pump, and an auto/industrial rad, and get as good or better cooling, cheaper, and probably wouldn't need a reservoir, but it would look downright fugly.
What, "upgrade kit," specifically, and what case is it all going in?
The single res/pump bracket kit, FI, just neatens up your space, and if you have the length available, allows the setup to more easily take less total space, and/or be easily mounted where it might otherwise be difficult. The normal side mount, FI, needs a lot of case space, while the single top upgrade kit basically just requires a mount above it or below it. Some people have used that to get some really tight MicroATX and MiniITX cases to work, for instance.
I might be mistaken, but the dual version looks like it makes the pumps work back to back, which would work, but I would question how much added cooling capacity that would offer, given that you're using a single radiator, especially when the dual version is about the cost of 2 singles, which would support 2 reservoirs (doubling your water, which accounts for thermal mass).
I'm going mostly by knowledge of physics, so I might be missing something, but aside from pump redundancy, I'm not sure you'd get all that much, without a lot of hoses and multiple rads (in which case, the pump has more work to do, and impeller pumps in series would reduce the load per pump) (
example). IoW, an impeller pump kind of sucks against a lot of pressure, in terms of flow, but is good at keeping flow going anyway (much like a squirrel cage fan, and for the same reasons). With not too many connections, not too many hose or radiator bends, etc., any fairly high-flow one is probably as good as any other (ones like the MCP655 have the advantage of mods/add-ons to fit), save maybe for reliability and/or noise concerns, unless the radiator is undersized (doubtful). But, as the pressure to work against increases, multiple pumps will reduce the pressure each one has to work against, so those more complex builds can
definitely use them.
OTOH, most of my tweaking has been on the opposite end of things (I can't buy fans rated to run at 200RPM, anymore

), so there may be some specific parts issues, or bits of theory I'm wrong on.