- Jan 9, 2008
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It?s fair to say that the founders of Metacritic never foresaw it generating the attention it has attracted.? ?Intended as a way of seeing at a glance whether a game was worth buying,? ?it?s now used as a measure of game quality by the largest publishers,? ?developers and retailers.?
John Riccitiello has used its scores to define EA?s business strategy to analysts?; ?Steam prominently displays them on its product pages?; ?developer Frontier uses them for sales forecasting.?
And this simple set of numbers is deemed responsible for many industry ills,? ?from over-examination of review scores to influencing developer royalties.? ??I?ve heard that publishers will try to put a step in royalty levels depending on Metacritic scores,? ?or some sort of Metacritic-related compensation structure to a deal,?? ?says Andy Eades,? ?development director at Relentless.?
Metacritic is still edited by just one man,? ?Marc Doyle.? ?But his focus remains very much on the reason why it was established in the first place.? ??I really see myself as a kind of gatekeeper to tell people that these are the games you should be paying attention to,?? ?he declares.? ?His role is to gather scores and comments for every game released in the? ?US,? ?choosing which publications are included and concocting the formula that? ?combines them into a single number.?
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