At my local Apple Store; they separated them into to lines. One for pre-order pickups and the other for people who were hopeful to buy an iPhone 6. I got to the store about 9:30 A.M. and the lines were about pretty close the same number - about 130 people each. I told the lady that I was just looking and was not going to be buying today and got right in to the store! LOL!
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