Question Intel CEO hints at killing its desktop GPU line

[Hans Gruber]

1) The whole point of powerful SOC is that you have ONE chip that can target both: high-end mobile workstations, and high end gaming on the go.
2) Intel is actually focusing their iGPUs and the emerging market. Thats the whole point of developing their dGPUs - to get the drivers and software ready for mass adoption, when there is no other dGPUs attatched to their CPUs.

Intel GPUs will not die. They will morph. Which is what people are still resisting to do themselves, with their own minds about where the puck is going with computing.

You are describing what already existed 30 years ago. The onboard graphics chips just sucked. Integrated graphics has always been bad. When they got a little better AMD called them APU's so that people would not confuse integrated graphics with an onboard graphics processor.

I am all for Intel continuing with their discrete GPU's because it means their integrated graphics are getting much better. If Intel would simply focus on the Nvidia 60 and 70 series gpu's. They could do fine. Meanwhile, AMD is completely ignoring the 60 series and 70 series cards of Nvidia. AMD could clean up in the low to mid grade GPU market. It the market that Nvidia cares least about. Whenever AMD makes any kind of move in that segment, Nvidia lowers their prices.

I am for high end integrated graphics that can run with any GPU connected to the PC. A hybrid type graphics solution.

 

[GodisanAtheist]

I mean, we all knew Intel was going to can their desktop line right? Right?

It's brutal even for an established player like AMD to compete in the GPU space.

Intel has an essentially insurmountable uphill battle to fight, and the company is in no shape to fight that kind of battle.

 

[NTMBK]

We still have the belief that Integrated GPU is weak, and slow, because it is small.

Yes, Strix Halo should have roughly the 4070 performance.

No, it won't. It's got 40CUs, which is <80% of a 7700XT, and will be less aggressively clocked due to being a mobile chip. Yes it has architectural improvements/fixes, but it's not going to leapfrog past the 7700XT to be faster than a 4070.

It's going to be fast, but not THAT fast.

 

[mikeymikec]

You are describing what already existed 30 years ago. The onboard graphics chips just sucked. Integrated graphics has always been bad. When they got a little better AMD called them APU's so that people would not confuse integrated graphics with an onboard graphics processor.

+1
And maybe a reminder is needed that AMD could produce a better (than Intel at any rate) iGPU because they bought ATi and continued to develop a dGPU line.

Furthermore, if a processor is designed to excel at a particular task, it should always beat a general-purpose CPU. That's why dGPUs exist, their workflow is completely different from an x86 CPU. Dedicated processors winning through has been a tale told and built upon for at least 40 years now. While some dedicated processors might end up getting absorbed by some other processor because the implementation was "good enough" for mainstream, there has never been a "good enough" in the graphics market. Who wants to bet now that "good enough graphics" is just around the corner, that gaming graphics has reached its peak? Or the other way around, that CPUs have reached their peak and will get absorbed by GPUs?

 

[Hans Gruber]

+1
And maybe a reminder is needed that AMD could produce a better (than Intel at any rate) iGPU because they bought ATi and continued to develop a dGPU line.

Furthermore, if a processor is designed to excel at a particular task, it should always beat a general-purpose CPU. That's why dGPUs exist, their workflow is completely different from an x86 CPU. Dedicated processors winning through has been a tale told and built upon for at least 40 years now. While some dedicated processors might end up getting absorbed by some other processor because the implementation was "good enough" for mainstream, there has never been a "good enough" in the graphics market. Who wants to bet now that "good enough graphics" is just around the corner, that gaming graphics has reached its peak? Or the other way around, that CPUs have reached their peak and will get absorbed by GPUs?

Would it not be great to have a Integrated GPU (built in motherboard) that has a slot/slots for GDDR7 memory with both the IGPU and the GDDR7 being upgradable. Considering how long AM4 and AM5 will last. AMD could have given itself a big advantage with such an option. Then DIY'er could add water cooling for the iGPU.

 

[DAPUNISHER]

No, it won't. It's got 40CUs, which is <80% of a 7700XT, and will be less aggressively clocked due to being a mobile chip. Yes it has architectural improvements/fixes, but it's not going to leapfrog past the 7700XT to be faster than a 4070.

It's going to be fast, but not THAT fast.

I back this prediction. Beating a mobile 4070? Likely. A desktop 4070? Dream on.

 

[ToTTenTranz]

No, it won't. It's got 40CUs, which is <80% of a 7700XT, and will be less aggressively clocked due to being a mobile chip. Yes it has architectural improvements/fixes, but it's not going to leapfrog past the 7700XT to be faster than a 4070.

It's going to be fast, but not THAT fast.

I believe the narrative is that Strix Halo is a laptop chip whose iGPU will able to compete with the laptop RTX 4070, which is basically an AD106 with 256GB/s memory bandwidth (i.e. lower clocked desktop RTX4060 Ti chip with slower GDDR6).


It's still a massive endeavor for a laptop SoC, and one that should bring PS5 performance to laptops and perhaps even larger handhelds.

 

[NTMBK]

I believe the narrative is that Strix Halo is a laptop chip whose iGPU will able to compete with the laptop RTX 4070, which is basically an AD106 with 256GB/s memory bandwidth (i.e. lower clocked desktop RTX4060 Ti chip with slower GDDR6).


It's still a massive endeavor for a laptop SoC, and one that should bring PS5 performance to laptops and perhaps even larger handhelds.

Ah I had forgotten about Nvidia's idiotic naming scheme for laptops! Yes, that seems a lot more plausible.