This is a serious question and I'm hoping I can get a serious answer. I don't understand why plasma is not as successful as LCD/LEDs. I mean, anyone that goes into a Best Buy or other electronic shop and look at the LCDs on display can see that a lot of what's showing looks like some type of post-production edit. The quality is incomparable to plasma but somehow people are buying these screens. It would make sense if they were cheaper per size but they're not. So, what gives?