Originally posted by: Fern
Originally posted by: Lemon law
Its not like Iceland did something rational and banned McDonalds as prevayors of poisonous food, it was a matter that McDonalds made stupid merchandising agreements with third parties and as a result priced themselves out of the Iceland market. Not exactly smart on McDonalds part. Fair weather friends are no friends at all.
There are a sum total of 3 McDonalds in Iceland.
How is McDonalds supposed to operate under these conditions?
No matter what center the food and supplies come from, this problem wil remain because of Iceland's currency. I cannot see how 3 restaurants can justify a HQ fod processing center.
I doubt McDonalds is the only business having problems in Iceland. I bet any business selling goods from other countries is facing the same problem. Unless you can import from a country with an even greater currency crises you've got exchange rate problems.
Fern