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How to bankrupt a company over the Internet

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Fritzo

Lifer
Been learning about SEO and Google Ad words. I guess Term Life Insurance and DUI Attorney are two of the most expensive keywords, costing $38-$45 PER CLICK. Every unique IP address that clicks on the links on the first page costs that company money.

Start clicking away 🙂
 
Been learning about SEO and Google Ad words. I guess Term Life Insurance and DUI Attorney are two of the most expensive keywords, costing $38-$45 PER CLICK. Every unique IP address that clicks on the links on the first page costs that company money.

Start clicking away 🙂

They wouldn't pay that much if they didn't make more than that in profits.

AdSense is a great thing - and ya gotta know the difference between AdWords and AdSense if you're going understand this stuff 😉

It's one of the most amazing things ever invented for testing. You can bet those folks who pay $45 per click have tested to discover what works.

Welcome to the addictive world of SEO. It's so complex and it changes so quickly, and every individual situation is different. No surprise that a lot of the greats in the SEO world are former D&D'ers and so on. That kind of obsession really helps.

edit : FYI, their competitors are way ahead of you, disrupting an adsense campaign is a highly skilled sport in certain circles. One of the many fun complexities of web commerce 😀
 
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Been learning about SEO and Google Ad words. I guess Term Life Insurance and DUI Attorney are two of the most expensive keywords, costing $38-$45 PER CLICK. Every unique IP address that clicks on the links on the first page costs that company money.

Start clicking away 🙂

Click fraud is pretty common.

Google will wind up refunding a portion of clicks that are deemed fradulent, even if they come from multiple IPs. Also, random individuals clicking on ads won't do crap to a big company. They're already hammered by click-bots on a daily basis.

Mesothelioma used to be ridiculous, $60 / click or so.
 
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