Disconnect the computer from the Internet (I assume you have broadband) and it won't reboot. If you enable your firewall that should also prevent it from rebooting (your firewall would have prevented the infection in the first place - it blocks the port Sasser uses to infect you).
How do you know it's Sasser? There are at least 4 different viruses (and variants) that will cause a countdown reboot like that: MSBlast, Sasser, Scob and Zotob (all attack the RPC service). It's probably Zotob unless you haven't done a security update in a year.
You need to install the security updates that fix the holes these viruses exploit. Specifically KB824146, KB835732, KB870669, KB899588. Or just run Windows update and get ALL the latest updates (which would be smart).
You then need to download and run the Microsoft Malicious Software removal tool:
http://www.microsoft.com/security/malwareremove/default.mspx
I would STRONGLY urge you run a FULL virus scan in SAFE MODE afterwards (make sure your anti-virus definitions are up to date!).
Hope this helps...