HD gaming for the pc, how condescending can they get?

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taltamir

taltamir

Lifer
Mar 21, 2004
13,576
6
76
So I ran a new game and I noticed a logo I haven't seen before... "HD Gaming for the PC".

How condescending can they get with that HD crap? do they honestly think that gamers weren't aware that they were playing games in HD for 10 years now? 720p falls between 1024x768 and 1280x1024... Which have been around for a long time in the computer market. Just because TV's finally caught up doesn't mean they have to start insulting their customer's intelligence.

Than again, at least its not another xTreme marketing push...

EDIT: You know all this reminds me now... I found a router that "works best with adelphia internet service"
 
Q

quattro1

Member
Jan 13, 2005
111
0
0
I don't think they mean HD modes as it refers to HDTV modes.

Believe they mean HD gaming in that you can play in higher res modes now, say 1920x1200 and 2560x1600.

HD gaming does not necasarily mean HDTV resolutions.

 
Sylvanas

Sylvanas

Diamond Member
Jan 20, 2004
3,752
0
0
I think it's more of a catch phrase these days so those customers less informed who see a video card on the shelf think 'Wow High Definition thats got to be good!'.
 
S

ScrewFace

Banned
Sep 21, 2002
3,812
0
0
HD gaming?!? Well, it's about time! I'm sick of having to run all my games at 400x300! LOL!:roll:
 
Bateluer

Bateluer

Lifer
Jun 23, 2001
27,730
8
0
Its funny, cause I've had this same conversation with people at work that became excited about console gaming at 720p. I told them I had been gaming above that for the last 7 years or so, and that in 2006. They didn't seem to understand, and still don't, that my 1600x1200 19in CRT, my 1280x1024 17in LCD, my 1680x1050 20in LCD, and my current 1920x1200 24in LCD were all higher than their 720p, with the current 24in being higher than 1080p.

As Sylvanas said though, its a catch phrase for marketing catering to idiots.
 
T

theprodigalrebel

Lifer
Oct 4, 2004
10,515
6
81
Slightly off-topic but even with all the marketing buzz around Blu-ray and HD DVD, there was a survey done recently (of PS3 owners) and a shocking number of people weren't aware of their PS3's Blu-ray playback capability. My Dad is a pretty educated man who was pretty successful as a banker. He still can't wrap his head around the fact that his stereo's amplifier is rated a mere 80W per channel when the market is flooded with all these 2000W PMPO mini hi-fis that don't sound anywhere close to how awesome his stereo does.

He refuses to believe his amp is 80W per channel. "It sounds like it must be at least 2000+!" is what he says. /shrug

The average consumer doesn't read the manual, doesn't surf Anandtech and doesn't update their drivers. The average consumer is oblivious (not stupid, just has a serious lack of interest) and there is no better way to fully understand this than working tech-support. Think of the most clueless noob on these forums.... that dude is likely a computer GOD compared to Joe-consumer. If someone has the sense to use Google and register at a tech forum to ask questions, that person is someone with a desire to learn and be educated.

The average consumer believes marketing blurbs and panics when things go awry. The average consumer relies on his teenage son to fix his problems and make purchasing decisions. The average consumer pays $60 to play a cheesy movie-to-game title.

Marketing caters to the lowest common denominator and it is in our best interest to not get offended by it. People will take months to research what car to buy but they will buy whatever computer/TV/HTiB/console/MP3 player/toothpaste/soap has the most effective marketing campaign. It's just the way things are.
 
J

ja1484

Platinum Member
Dec 31, 2007
2,438
2
0
Originally posted by: taltamir
So I ran a new game and I noticed a logo I haven't seen before... "HD Gaming for the PC".

How condescending can they get with that HD crap? do they honestly think that gamers weren't aware that they were playing games in HD for 10 years now? 720p falls between 1024x768 and 1280x1024... Which have been around for a long time in the computer market. Just because TV's finally caught up doesn't mean they have to start insulting their customer's intelligence.

Than again, at least its not another xTreme marketing push...
Click to expand...



I don't think a lot of companies (even Microsoft, who supposedly knows what computers do) understand the difference between PC Gaming and console gaming. PC Enthusiasts are generally much more knowledgeable about their platforms, in many cases to a disconcerting degree. We know what 720p is, we know what 1080i is, and we know that modern PC displays have been slapping those resolutions around like cheap whores for better than 5 years now, arguably longer.

The console market, on the other hand, is still composed largely of people who either don't want to know better, or young males who need specs as ammunition in daily word-wars about their console's superiority. Screw your platform, mine has 4 more twin-cooling gigs and an additional resomolution (thank you, Penny Arcade, for your wonderful terms).

Once you actually get out of the adolescent years, begin working, and are actually able to *purchase* cross platform, you cease to care about all that stupidity. You realize there are excellent titles on all platforms, and cease to have prejudices.

I think a lot of media behemoth's don't really draw the distinction. Buzzwords work for them in the big market - consoles - and so they'll give them a go in the PC arena as well, trying to sop up whatever gravy this may allow. I don't think they realized they're losing goodwill with these hijinks, not gaining it.
 
S

sutahz

Golden Member
Dec 14, 2007
1,300
0
0
Yes it is stupid, but most/lots of consumers are ignorant to such information. If all a company has to do to sell more of its product is add a symbol or small phrase to their box, they'd be crazy not to. (eg. Joe walking around Best Buy looking for a video card that claims it 'p0wnzorz all' and he quickly recognises the symbol or phrase).

Any vista certified cases out there?
 
I

incompleteunit

Member
Oct 25, 2005
60
0
0
Originally posted by: ja1484
I think a lot of media behemoth's don't really draw the distinction. Buzzwords work for them in the big market - consoles - and so they'll give them a go in the PC arena as well, trying to sop up whatever gravy this may allow. I don't think they realized they're losing goodwill with these hijinks, not gaining it.
Click to expand...

Lost some goodwill, but gained some customers? I find the box art of many games, not to mention video cards, embarrassing, but that's never stopped me from buying them. So do they really care about a probable minority of knowledgeable types complaining on forums, if the marketing antics gain them some new customers?
 
nitromullet

nitromullet

Diamond Member
Jan 7, 2004
9,031
36
91
Originally posted by: incompleteunit
Originally posted by: ja1484
I think a lot of media behemoth's don't really draw the distinction. Buzzwords work for them in the big market - consoles - and so they'll give them a go in the PC arena as well, trying to sop up whatever gravy this may allow. I don't think they realized they're losing goodwill with these hijinks, not gaining it.
Click to expand...

Lost some goodwill, but gained some customers? I find the box art of many games, not to mention video cards, embarrassing, but that's never stopped me from buying them. So do they really care about a probable minority of knowledgeable types complaining on forums, if the marketing antics gain them some new customers?
Click to expand...

Along those same lines, finding this in the box along with my new 8800GTS 512 was a little weird... You should only be doing one thing in when you hang a "Do Not Disturb" sign on a door, and it shouldn't involve a PC...
 
A

AmdInside

Golden Member
Jan 22, 2002
1,355
0
76
HD is overused IMHO. HD Radio, ...epson advertising their printers as HD printers, HD photo cameras, etc..
 
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