This little blurb popped in my news feed, I found it a bit surprising.
In 2015, for the eighth straight year, Harley was the No. 1 seller of new highway motorcycles in the United States to adults ages 18 to 34. It was also the top seller of those bikes to women, African Americans, and Hispanics, as well as Caucasian men ages 35-plus, according to motorcycle registration data.
Read more at http://www.philly.com/philly/business/cars/20160605_A_Hog_with_millennials.html#ARBGPaYGpQsSJi5u.99
Like most, I thought Harley was the brand for middle aged, pot bellied, white guys. That Harley is number the number one seller with millennials is hard for me to believe. That millennials would actually get on a motorcycle fly's right in the face of the stereotypes I hold so dear.
I wonder how such a thing could happen?
In 2015, for the eighth straight year, Harley was the No. 1 seller of new highway motorcycles in the United States to adults ages 18 to 34. It was also the top seller of those bikes to women, African Americans, and Hispanics, as well as Caucasian men ages 35-plus, according to motorcycle registration data.
Read more at http://www.philly.com/philly/business/cars/20160605_A_Hog_with_millennials.html#ARBGPaYGpQsSJi5u.99
Like most, I thought Harley was the brand for middle aged, pot bellied, white guys. That Harley is number the number one seller with millennials is hard for me to believe. That millennials would actually get on a motorcycle fly's right in the face of the stereotypes I hold so dear.
I wonder how such a thing could happen?
