[Hardwareluxxx]Breaking news: AMD Fury X will be slower than GX 980Ti

[Kenmitch]

If that were the case (and it SHOULD be the case - that it is not is telling) I think we'd be seeing a ton of leaks right now about how great the performance is.

Seems pretty locked down so far. The leaks or lack of pretty much mean nothing so far. AMD gets flack either way.....Rain on parade, act of desperation, etc.

 

[sandorski]

Here's a thought: AMD isn't working on the BIOS at all. They are not releasing the BIOS until they don't care what gets leaked.

 

[moonbogg]

This is all quite exciting. I'm hoping AMD releases an 8gb beast that beats TX and sells for $600.00. We need a strong AMD or say hello to $650.00 GTX 970's next time around. I feel like I'm participating in a tech-geek soap opera.

 

[Cloudfire777]

Lol really? If the BIOS isn't finalized it is UNKNOWABLE. I dont see how this is hard to grasp. In case this is news for anyone: clockspeed affects performance... a lot. So do power tune targets. And fan speeds. All of which are set in BIOS.

Remember when AMD dropped the 47% boost in fan speed for 290s when it came out which ended up boosting performance quite a bit?

*Think* for once in your life...

AIBs have been testing the card for many months now to make sure the card is up to the job for their clock profiles and their brand. The card launch in top a month and you think they are not ready for that? Seriously man. Try to read up about what an AIB partner is next time.

Secondly, they are at computex to show stuff. Having a working unreleased card for people to test out with GPUz and benchmarks and basically revealing everything before AMD have announced it would be so stupid at best. They are a partner, they cant do that. They obviously have tested the heck out of the card and know everything about it and have a working bios.

No, what they can do is give out hints that isnt specific to reporters like they did to hardwareluxx.

Cool it with the personal attacks
-Moderator Subyman

 

[exar333]

*Think* for once in your life...

AIBs have been testing the card for many months now to make sure the card is up to the job for their clock profiles and their brand. The card launch in top a month and you think they are not ready for that? Seriously man. Try to read up about what an AIB partner is next time.

Secondly, they are at computex to show stuff. Having a working unreleased card for people to test out with GPUz and benchmarks and basically revealing everything before AMD have announced it would be so stupid at best. They are a partner, they cant do that. They obviously have tested the heck out of the card and know everything about it and have a working bios.

No, what they can do is give out hints to reporters like they did to hardwareluxx.

Good explanation.

AIB partners don't just pick random frequency choices out of the air to create SKUs. They need time with the product to determine different performance options, different cooling setups, etc. to differentiate their products. That is pretty much their entire job.

 

[Attic]

This thread title is bait.

Beyond the playground antics of dropping this kind of junk at the 980ti release... (guess I better not wait to evaluate all options and just buy the 980ti now based on these RUMORS then right?)

Sorry, smells fishy.


We all know that AMD will not release their new top end card that is both more expensive and slower than the 980ti (something the OP is trying to play both sides of the ball on here and polluting these boards in the process).

AMD's new top end will either be faster than the 980ti and priced at or above it (possibly below). Or AMD's new top end will be slightly slower than the 980ti and quite a bit cheaper. We are talking about AMD, we now know how they are going to approach pricing vs nVidia's lineup (AMD will provide better price/performance and are willing to give up performance crown).

After the 980ti (Big Win) i'm expecting a $499 card from AMD that is ~10% slower than 980ti and a $299-349 card that is roughly equivalent to the 980.

 

[gamervivek]

`The 'leaked' slides during Titan X launch were meant for AIB eyes only and had Fiji Fury X at 1050Mhz. But they are derided as fake because they were showing that AMD could get 8GB with a HBM1 haxx.

 

[exar333]

This thread title is bait.

Beyond the playground antics of dropping this kind of junk at the 980ti release... (guess I better not wait to evaluate all options and just buy the 980ti now based on these RUMORS then right?)

Sorry, smells fishy.


We all know that AMD will not release their new top end card that is both more expensive and slower than the 980ti (something the OP is trying to play both sides of the ball on here and polluting these boards in the process).

AMD's new top end will either be faster than the 980ti and priced at or above it (possibly below). Or AMD's new top end will be slightly slower than the 980ti and quite a bit cheaper. We are talking about AMD, we now how they are going to approach pricing vs nVidia's lineup (they will provide better price/performance).

This is very true.

What makes it interesting, and likely sparks a lot of the discussion here, is how AMD's new 'premium' brand fits into this.

Not thread-crapping here, but creating premium brands requires either (1) the performance to back it up or (2) the buzz/loyal following. AMD's FX revival on the CPU front was short-lived and prices were cut to the point that it was made pretty much irrelevant. I am sure AMD doesn't want to see that here.

NV's 'most premium' brand is Titan. Many would also argue that NV's x80 is their next premium brand as well. In some ways it is...

AMD likely wanted to position 'Fury' as a counter to NV's Titan. If the performance isn't there, it does take some wind out of the sails in positioning it as a true, top-tier brand competitive with Titan. We will see.

 

[LTC8K6]

AMD can't release a slower flagship card, imo.

Fury is supposed to be the cat's ass.

If it can't beat a 980ti with GDDR5, it will not be good for AMD.

We need Fury to beat the 980ti. We need AMD to push NV.

We need competition to get better cards for everyone, and better prices for everyone.

 

[EightySix Four]

Good explanation.

AIB partners don't just pick random frequency choices out of the air to create SKUs. They need time with the product to determine different performance options, different cooling setups, etc. to differentiate their products. That is pretty much their entire job.

Their entire job is to sell a product, so it has never made sense to me that they would bash one they haven't released yet. Does the AIB benefit more by leaking a tech news website that the card is slow or does the tech news website benefit more by stretching something an AIB said to make it sound like the card is slow?

 

[cbrunny]

Fury is supposed to be the cat's ass.

What is this expression?

 

[cbrunny]

Their entire job is to sell a product, so it has never made sense to me that they would bash one they haven't released yet. Does the AIB benefit more by leaking a tech news website that the card is slow or does the tech news website benefit more by stretching something an AIB said to make it sound like the card is slow?

Or does some angry employee have an axe to grind?

 

[Azix]

Here's a thought: AMD isn't working on the BIOS at all. They are not releasing the BIOS until they don't care what gets leaked.

My thinking. Its smart to hold off the bios so even AIB partners can't leak anything.

*Think* for once in your life...

AIBs have been testing the card for many months now to make sure the card is up to the job for their clock profiles and their brand. The card launch in top a month and you think they are not ready for that? Seriously man. Try to read up about what an AIB partner is next time.

Secondly, they are at computex to show stuff. Having a working unreleased card for people to test out with GPUz and benchmarks and basically revealing everything before AMD have announced it would be so stupid at best. They are a partner, they cant do that. They obviously have tested the heck out of the card and know everything about it and have a working bios.

No, what they can do is give out hints that isnt specific to reporters like they did to hardwareluxx.

The question is why would they even be showing off the card before AMDs conference. What was the purpose if they don't provide info to be reported? Who was the "partner" (official rep or just some guy?). Why "ought"?

It's not launched, it should not be on the floor to be shown by any partner. Where are the pictures?

These are some of the reasons for questioning this, but ultimately it will fly all over the internet and make AMD look bad regardless of it being true or false.

additionally, 980ti is roughly titan. Being close to it could mean being faster than it and being faster than titan x depending on how up to date the impression of potential performance is from that "partner". this is not bad. Just have to wait for benches.

Their entire job is to sell a product, so it has never made sense to me that they would bash one they haven't released yet. Does the AIB benefit more by leaking a tech news website that the card is slow or does the tech news website benefit more by stretching something an AIB said to make it sound like the card is slow?

This is yet another reason. Why would the partner even say that? Makes me think it will be faster and someone is spreading crap (if they actually have any information)

 

[ShintaiDK]

Well you cant hide forever. If it doesnt beat the 980TI it doesnt beat it. Then you have to try and show other features to sell on.

We still have to see how it pans out. But there is no reason to hide performance anymore if its not because its slower. Its directly bad to hide it if its faster. Right now GTX980TI sells like hotcakes. Its not going to be easy to sell a complete rebrand line except the Fury either.

 

[thehotsung8701A]

This is horrible news if true. There not many AMD user out there and if AMD messes this up, there will be less. Nvidia is already have better driver and software, and the only reason not to buy Nvidia is due to overprice, otherwise if they are within each other price range, I'm pretty sure most people would buy Nvidia.

 

[flopper]

Or does some angry employee have an axe to grind?

Oh no Gods forbid...
coke and popcorn here sitting at the sidelines.

 

[tential]

I don't see how they can change clocks much from what they found during testing to be the optimal speed for their target parameters...

Wouldn't quality have to retest at the new clockspeeds to ensure stability over time? Or is it a one day process that the have a wide range of acceptable results?

The discussion around this card is a joke. People seem to rewrite the last couple of months and massive changes happen a week before launch lol

 

[boozzer]

see I was 100% right he hypes the 300 series to the clouds, now here comes the negativity hahahahaahahaa so damn predictable!

the title should be "Major rumors!!!"

 

[exar333]

Their entire job is to sell a product, so it has never made sense to me that they would bash one they haven't released yet. Does the AIB benefit more by leaking a tech news website that the card is slow or does the tech news website benefit more by stretching something an AIB said to make it sound like the card is slow?

AIBs grumble. Many were upset with NV, for example, with the Fermi debacle. Its how the relationship works. The current AMD AIBs had some good times with 4xxx, 5xxx and 7xxx models. They were able to make some nice, differentiated models. Those higher clocks, 'crazy sick' looking coolers make them more money. The 2xx series has not been anywhere as kind. Price are suppressed, thus so are profit potential.

I am sure AMD promised a lot with the 3xx/Fury launch. AIBs also were likely very excited about a halo brand that could make them some nice money. EVGA superclock Titans (for example) commanded a $50 premium, just for the clock differences. That is great for partners....

Or it could just be an employee sharing privileged information, with or without an axe to grind. Or all just made up.

Just saying it entirely plausible. Not necessarily true.

 

[tential]

This is horrible news if true. There not many AMD user out there and if AMD messes this up, there will be less. Nvidia is already have better driver and software, and the only reason not to buy Nvidia is due to overprice, otherwise if they are within each other price range, I'm pretty sure most people would buy Nvidia.

No offense but you might want to learn a lot more about gpus first from your other posts before hopping into these discussions. Youre going to get a lot of flak from people especially when you want to talk about drivers. Just saying you're about to open a can of worms and not even understand why or what's going on.

 

[utahraptor]

I find it extremely unlikely that they are holding the bios because they have not decided on clock speeds. Is it even realistically possible to release a bios today to the board makers to then flash onto the cards and then package and print the cardboard boxes showing the spec and then ship to resellers to be sold on the 24th? That sounds pretty far fetched to me. It would have to be a paper launch delaying shipments into next month if this were the case.

 

[exar333]

The discussion around this card is a joke. People seem to rewrite the last couple of months and massive changes happen a week before launch lol

What exactly do you mean?

All the rumors around the 390x/Fury have changed a LOT in the past few months. The 39x is no longer Fiji. We may, or may not get a full-Tonga. And who the heck knows if Fiji will even ship with more than 4GB RAM?

I can't remember a launch in the past 7-10 years with more hype and mystery except maybe Fermi. That was a huge crap-fest due to delays, power usage, launch price and wooden-screws.

It's pretty cool, honestly, that everyone is this interested. The ferver around here is probably due to some NV fans with an axe to grind, but mostly just a lot of fans wanting SOMETHING in the way of actual news.

 

[RussianSensation]

The discussion around this card is a joke. People seem to rewrite the last couple of months and massive changes happen a week before launch lol

$850 was apparently nearly a fact according to some posters. It has now turned that AMD will release an $850 card that's slower than a $650 card so they are panicking. While in reality we have no idea what prices AMD aimed to hit and what performance level they had in mind as their goal. The best indication for the performance are GPU specs and since we don't have any official GPU specs, it's all just speculation. What I find hilarious is a 100% rumour being passed as a near fact that AMD specifically aimed to create an $850 card to match or beat the Titan X. We absolutely don't know that. What if AMD aimed to create a $599-649 card that's 90% as fast as the Titan X? In that case they might have succeeded but 980Ti at $649 destroyed their strategy. That's a much more likely possibility of how Fiji XT won't live up to the hype.

Anyway with GM200 overclocking 20%+ on air cooling with little effort, it was obvious since Titan X launched and how well GM200 overclocked that AMD had a major mountain to climb. I guess if AMD's card doesn't live up to expectations, they will be forced to compete on price/performance which ultimately is good for us consumers, but not for AMD.

If Fiji XT beats 980Ti, we win. If Fiji XT doesn't beat 980Ti, we probably get a card priced lower which just gives people more options. In the past NV's flagship was 15-20% faster than AMD's small die chips. If AMD can come in at 5-10% within the Titan X, that's already an improvement from 4870 vs. 280, 6970 vs. 580 or 780Ti vs. 290X (at launch of course).

I just wish AMD released the specs, if not the performance. That alone would tell us a lot.

 

[LTC8K6]

What is this expression?

http://www.urbandictionary.com/define.php?term=cats+ass

 

[exar333]

$850 was apparently nearly a fact according to some posters. It has now turned that AMD will release an $850 card that's slower than a $650 card so they are panicking. While in reality we have no idea what prices AMD aimed to hit and what performance level they had in mind as their goal. The best indication for the performance are GPU specs and since we don't have any official GPU specs, it's all just speculation. What I find hilarious is a near fact that AMD aimed to create an $850 card to beat a Titan X. What if AMD aimed to create a $599-649 card that's 95% as fast as the Titan X? In that case they might have succeeded but 980Ti destroyed their strategy. That's a much more likely possibility.

Anyway with GM200 overclocking 20%+ on air cooling with little effort, it was obvious for a while that AMD had a major mountain to climb. I guess if AMD's card doesn't live up to expectations, they will be forced to compete on price/performance which ultimately is good for us consumers, but not for AMD.

Definitely.

AMD is not just competing against the current 980Ti, but give or take an additional 15-20% performance that a majority of custom boards will offer with clock bumps and better cooling in the next 60 or so days.

Hoping AMD can pull a rabbit out of a hat here.