It's good because it's a new stepping silicon (probably clocks higher) and it has faster memory modules (clocks higher). And it has the extra cuda cores to give the full boost GK110 was intended for. Price is high for those advancements, only drawback will be the 3GB instead of 6GB. 6GB & higher boost clocks are likely being held back for the higher binned ASICs to go into a 'Titan Ultra'. Looks like a sweet card to give 290X a run for top Hwbot scores.
You are kind of agreeing with me here. 780Ti will most likely trade blows with R9 290X for a much higher price premium. R9 290X at ~1230/1625 OC is already getting ~6000-6200 on Firestrike Extreme.
http://forums.overclockers.co.uk/showpost.php?p=25228250&postcount=324
http://forums.overclockers.co.uk/showpost.php?p=25228279&postcount=326
So why should Nvidia 780Ti be $150 (27%), more expensive just because it has extra Cuda cores enabled and faster VRAM? Yes it has a much better cooler, but it has a narrower memory bus and 1GB less VRAM. Of course it's early days yet and it could end up costing exactly the same as R9 290X, we'll soon find out.
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