Finally, a reason to get Prime: Amazon acquires comiXology.

[SunnyD]

Link.

SEATTLE--(BUSINESS WIRE)--Apr. 10, 2014-- (NASDAQ: AMZN)—Amazon.com today announced that it has reached an agreement to acquire comiXology, the company that revolutionized the digital comics reading experience with their immersive Guided View technology and makes discovering, buying, and reading comic books and graphic novels easier and more fun than ever before.

“ComiXology’s mission is to spread the love of comics and graphic novels in all forms,” said David Steinberger, co-founder and CEO of comiXology. “There is no better home for comiXology than Amazon to see this vision through. Working together, we look to accelerate a new age for comic books and graphic novels.”

“Amazon and comiXology share a passion for reinventing reading in a digital world,” said David Naggar, Amazon Vice President, Content Acquisition and Independent Publishing. “We’ve long admired the passion comiXology brings to changing the way we buy and read comics and graphic novels. We look forward to investing in the business, growing the team, and together, bringing comics and graphic novels to even more readers.”

Founded in 2007, comiXology offers a broad library of digital comic book content from over 75 of the top publishers as well as top independent creators. Following the acquisition, comiXology’s headquarters will remain in New York.

Terms of the acquisition were not disclosed. Subject to various closing conditions, the acquisition is expected to close in the second quarter of 2014.

I guess Amazon is looking to build up it's catalog of value added stuff now.

 

[Rakehellion]

How would digital comics be affected by Amazon Prime at all?

 

[EvilYoda]

Yeah, I'd like to know how Prime members will benefit from this.

 

[Ichinisan]

Wait...

2-day shipping and instant steaming VOD don't count as reasons to get Amazon prime?

(...and Kindle Lending library, if you want it.)

 

[Chaotic42]

Wait...

2-day shipping and instant steaming VOD don't count as reasons to get Amazon prime?

(...and Kindle Lending library, if you want it.)

Their video service isn't nearly as appealing as Netflix. It's also horribly laid out (on the Roku 3). Maybe it's just the stuff I'm interested in, but the only thing I ever used Prime Video for was Breaking Bad.

I've got zero interest in this new purchase, but maybe their new player will get more interesting stuff on Prime Video.

 

[bearxor]

They almost certainly bought this for the distribution agreements and not for the technology.