• We should now be fully online following an overnight outage. Apologies for any inconvenience, we do not expect there to be any further issues.

Etsy's New Policy Means Some Items Are 'Handmade In Spirit'

Status
Not open for further replies.

Homerboy

Lifer
Mar 1, 2000
30,890
5,001
126
Sad turn of events in the Etsy world..


http://www.npr.org/blogs/alltechcon...&utm_source=DailyDigest&utm_campaign=20131029


Under online marketplace Etsy's new policies, vendors can now use an outside manufacturer to help make their goods.

That is not going down well with some longtime sellers, who are calling the new policies a turnaround from the site's original mission.

"Their moniker is, you know, a place to buy handmade. It doesn't say a place to buy factory-made," says Rae Padulo, a potter who began selling dishes and ornaments on Etsy in 2009.

"There's nothing wrong with factory-made; it's just, that's not what Etsy started out to be," she says. "It started out to be a place where you could get something special, something one-of-a-kind, something made by a human being."

Padulo says Etsy is abandoning makers of handcrafted goods, who, like her, have only one pair of hands.

Etsy CEO Chad Dickerson says the company is still behind lone artisans — they make up most of its 1 million sellers. Still, it wants to support those whose businesses are growing, and under the old rules, that was difficult. Successful vendors were frustrated that they couldn't get enough help with their work.

"We heard from a wedding seller, for example, who said that when wedding season came around she was in a state of mild panic attack because she just reached her limit and was working, you know, 18 hours a day," Dickerson says.

Under the new policy, anyone who wants to work with an outside manufacturer has to apply and be vetted by Etsy, which makes sure the arrangement meets its ethical guidelines.

Alexandra Ferguson started her pillow business on Etsy several years ago working from home. She's since expanded her line to makeup cases made out of organic cotton with recycled felt lettering.

Ferguson's business has tripled in the last two years. She now works out of a small factory in Brooklyn with 11 employees.

Ferguson says she's proud to be creating manufacturing jobs in New York City. "That Etsy is now encouraging and embracing that growth, to say it doesn't matter how many employees you have — you can have 25, you can have 50, you can have 100 — just means we've now been given free rein to hire as much as we need to sustain our growth," she says.

But not all vendors want to grow their businesses like Ferguson did, especially those who were attracted to the site's small-business ethos.

Etsy, which began as a place for home crafters and small businesses to sell their goods, has experienced growing pains as it surpasses 800,000 sellers.
Business
Etsy Crafts A Strategy For Staying Handmade And Profitable
And some of its rivals are hovering, hoping to attract disappointed vendors. Padulo says she's heard from the CEO of a site called Zibbet.

"He sent an email to every account and said, 'I make a commitment: We will only sell handmade items on this site. We will never sell manufactured items,' " Padulo says. "It's music to a lot of sellers' ears, you know?"

Padulo says she's enjoyed being part of Etsy but may close her shop after the holidays.

Dickerson says he hates to lose sellers because of the new policy. But in the eight years that Etsy has been online, the creative world has changed. For example, some sellers are creating jewelry using 3-D printing.

"Those are handmade, I think, in spirit, even though they're designed on a computer and printed," he says.

He says Etsy sellers can now turn their hands to whatever innovation comes next.
 

Kaido

Elite Member & Kitchen Overlord
Feb 14, 2004
51,603
7,254
136
Etsy's New Policy Means Some Items Are 'Handmade In Spirit'

...

Etsy CEO Chad Dickerson says the company is still behind lone artisans — they make up most of its 1 million sellers. Still, it wants to support those whose businesses are growing, and under the old rules, that was difficult. Successful vendors were frustrated that they couldn't get enough help with their work.

"We heard from a wedding seller, for example, who said that when wedding season came around she was in a state of mild panic attack because she just reached her limit and was working, you know, 18 hours a day," Dickerson says.

Under the new policy, anyone who wants to work with an outside manufacturer has to apply and be vetted by Etsy, which makes sure the arrangement meets its ethical guidelines.

OK well see, that's a lot different than the headline made it out to be. I mean, technically everything is handmade, because if humans didn't make it, or humans didn't make the robots that made it, or humans didn't make the factory that made it, then it wouldn't exist in product form. But having a single artisan manage a group of works is vastly different than slave labor in a huge factory in a third-world country.

After reading the article, it actually makes a lot of sense. Working 18 hours a day as the lone manufacturer of a hand-made product is kind of silly if you can hire help & expand your business, and it's still in the spirit of "hand-made". If they have to apply and be approved by Etsy, assuming the system actually works & doesn't fall apart in practice, then I think this would be a great system for people who have unique offerings suitable for Etsy.
 

Kaido

Elite Member & Kitchen Overlord
Feb 14, 2004
51,603
7,254
136
Dickerson says he hates to lose sellers because of the new policy. But in the eight years that Etsy has been online, the creative world has changed. For example, some sellers are creating jewelry using 3-D printing.

"Those are handmade, I think, in spirit, even though they're designed on a computer and printed," he says.

He says Etsy sellers can now turn their hands to whatever innovation comes next.

Also this is a great point. With a 3D printer, you can basically make a mini factory and pump out whatever you want, 24/7. Is that different than handmade? Eh, I think that's where the vetting process comes in by Etsy. I work with 3D printers and they are not insta-fab machines; you have to trim pieces, sand them, paint them, basically make them into a usable product if you want anything other than a basic one-color rough prototype-feeling product. Sure, some of the newer ones have multiple colors and use different materials like rubber (or even metal, if you've got the bucks), but there's still the CAD design required and the finishing work to be done, assuming it's not just shipped as-is. But even if it is shipped as-is, if it's more of a niche product, it'd make sense. If you're Nike and you're 3D printing millions of tennis shoes out of psuedo-leather, then yeah, I'd say that's a different scenario.
 

Theb

Diamond Member
Feb 28, 2006
3,533
9
76
It's been the unofficial policy for a long time that as long as you're moving product you can be a blatant Chinese reseller. This announcement is probably more of an attempt to show off some of their successful sellers than any real change to the site.

I just realized Regretsy is gone. That's unfortunate. http://www.wired.co.uk/news/archive/2013-02/01/regretsy-closure
It took me this long to realize it though so I guess I'll live.
 

Kaido

Elite Member & Kitchen Overlord
Feb 14, 2004
51,603
7,254
136
no surprise. sad to see though

I dunno, I don't see it as a bad thing, provided they aren't dumb about letting just anyone do high-volume stuff. Because think about it from both a business and a customer perspective: if you're a business, you're in the business of growing your profits. Having one artisan work for X number of hours in a day limits how much they can make you financially.

And from a customer perspective, what happens when something goes viral and gets really popular, but sadly, is set to a permanent "sold out" status because the artisan can't keep up with the demand? Not everyone has the resources to partner up with a big company for mass production or the skills to do a startup like that on their own. Some people can only handle themselves, and some people can handle a small group of people helping out.

So I don't see this as a bad thing, if it's done right. If you're interested in the story behind products, and in a lot of cases, the corporations behind seemingly hand-made, small-shop items (i.e. market positioning), there's a really good book by Seth Godin called "All Marketers are Liars": (audiobook is great)

http://www.amazon.com/All-Marketers-...dp/1591845335/
 

_Rick_

Diamond Member
Apr 20, 2012
3,982
74
91
If demand outstrips supply, it's really easy to regulate the former: Increase prices.
 

Homerboy

Lifer
Mar 1, 2000
30,890
5,001
126
If you get to the point where you are mass producing with hired employees, then it's time to move your product/business off Etsy and onto Amazon or Ebay or other avenues. Etsy was founded on the independent artisan/crafter making their own, one of a kind items. Not coming up with an idea, mass producing it and selling on their site.
 

Drako

Lifer
Jun 9, 2007
10,697
161
106
If you get to the point where you are mass producing with hired employees, then it's time to move your product/business off Etsy and onto Amazon or Ebay or other avenues. Etsy was founded on the independent artisan/crafter making their own, one of a kind items. Not coming up with an idea, mass producing it and selling on their site.

The also sell "vintage" stuff as well, not just "handcrafted" stuff. Still not sure what the big deal is, other than upsetting a few hippies. :biggrin:
 

nanette1985

Diamond Member
Oct 12, 2005
4,209
2
0
Time to check out Zibbet - though I do really well with Etsy. My tinfoil hats keep us in cat food. And yes, they are completely hand made, by me.
 
Status
Not open for further replies.