It's a balancing act that would challenge a Cirque du Soleil performer. When you're one of the most prestigious car companies in the world and it's time to update your flagship, certainly you want to wow the crowd with some new material, but you also want to maintain your trademark style and personality. Especially when you have a 90-percent owner loyalty rate (meaning the S-Class enjoys a helluva lot of repeat business) and you've dominated your market segment for years. A tough challenge indeed.
For Mercedes-Benz and its 2007 S-Class, that meant incorporating the latest performance, luxury and safety technology into an updated, yet still familiar package.
Edmunds First Drive: 2007 Mercedes-Benz S500
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