From his ad.
"Regarding our Feedback: We have over 20,000 online transactions (As well as our store sales) and regarding online feedback, most do not not leave feedback, of the few who have we appreciate; regarding the few negatives-ebay allows non buyers to leave negative feedback, which is unfair as we have to file a non bidder notice to recoup fee's and then they thus leave the neg. feedback. We assure you that honesty and integrity is our aim and you will be more than pleased with your purchase."