I have thought about the reserve price.
Let say you want to sell an item at $250.
First option:
You start an item at $0.01 to $9.99, it costs 30 cents.
A reserve is $2.00 for anything over $200.
The $2.00 is refunded if someone meets the reserve i.e. $250.
If your item sells, your listing cost is 0.30 cents plus your final value fees (which is the same).
If the item does not meet the reserve, your total cost is $2.30.
Second option:
You start your auction at $250.
Your listing cost is $3.30 regardless of whether the item sells or not.
A couple of drawbacks to option number one.
1). Some people do not like reserve auctions.
- in this case you can add BIN @ $0.05 to tell people what the reserve is and to get the BIN buyers. The BIN price does not disappear unless someone meets that BIN / reserve price.
2). If your item does not sell, you have to start the item at the low starting price to have the listing fees refunded the second time if it sells the second time around. Still with the reserve, you are protected from the item selling for less then what you want.
The first option is cheaper but I think with Ebay it is hit or miss. You might get a higher ending price if you sometimes, or not.