The first thing you want to determine is whether it is a Layer 3 or Layer 1/Layer2 problem. Hopefully your DSL modem has a sort of "link light" or other diagnostic light on it to help you determine if you are losing sync to the DSLAM.
If you are having layer 3 problems, you would have a solid link light on the modem, but not be able to pass traffic (ie. no web browsing, etc). This indicates a problem with your ISP, but this is the less likely of the 2.
The more likely problem you are having is that you are losing sync which indicates a physical line problem 99% of the time (as opposed to having a modem or line card problem). In this case, you need to document the outtages and give your ISP this information. Assuming they are fairly good with these problems, they should run a line test to try to determine what the problem is.