A friend of mine had an interesting experience. She was in a CompUSA tonite, and the story she told me floored me. It threw a wrench into everything I thought I knew about retail consumer electronics sales based on 3+ years of working for or in Best Buys.
Let me present you this scenario:
You are a manager at CompUSA. A customer service rep calls you over to deal with a customer situation that is a little out of the ordinary.
The customer bought "Widget A" 9 days ago, while it was on sale. Widget A, unfortunately, no longer functions as it should, IE, it is defective. The customer would like to exchange it for another Widget A, which they're perfectly entitled to - Unfortunately, Widget A is out of stock and may very well be closeout.
There is another product, with the exact same featureset, down to the letter, as Widget A, which we'll call Widget B. Unfortunately, the price on Widget B is 20% higher than the price the customer paid for Widget A.
So do you:
A. Give Widget B to customer to replace the defective Widget A.
B. Give Widget B to customer to replace the defective Widget A, but charge them the difference.
C. Give Widget B to customer to replace the defective Widget A, but charge them the difference, and keep the only copy of the receipt for Widget A so the customer, upon realizing they just got hosed, cannot make things right.
As long as I've known how to sell a ketchup popsicle to a woman wearing white gloves, solution A is the only possible one to this problem - Although it eats into the bottom line, it ensures customer satisfaction, and ensures they'll return to the store in the future to buy items that they'll be raped on, such as accessories.
However, CompUSA went route C - After making my friend wait for over an hour while she dealt with a grand total of 2 customer service reps, 1 technician, 2 of the sales staff, and one manager.
At one point, the manager told her he'd have to keep it overnight in order to verify the defect - Something which made me "Shaaaaaaaaa!" in suprise, because a place like Best Buy would slap a DEVO sticker on the product and send it right to the manufacturer if it's within the 14/30 day return period.
I don't shop at CompUSA often, since they're pretty far from where I live, but this story has definitely made me hesitant to purchase anything there.
Anyone know about the legality of the situation such as this? Is the store obligated to offer the customer an equal, or in its absense, better product, for the same price paid for the defective item, WHEN the item is within the return-exchange period? Or is that something I'm used to because of the high level of service in the local Best Buy stores?
Let me present you this scenario:
You are a manager at CompUSA. A customer service rep calls you over to deal with a customer situation that is a little out of the ordinary.
The customer bought "Widget A" 9 days ago, while it was on sale. Widget A, unfortunately, no longer functions as it should, IE, it is defective. The customer would like to exchange it for another Widget A, which they're perfectly entitled to - Unfortunately, Widget A is out of stock and may very well be closeout.
There is another product, with the exact same featureset, down to the letter, as Widget A, which we'll call Widget B. Unfortunately, the price on Widget B is 20% higher than the price the customer paid for Widget A.
So do you:
A. Give Widget B to customer to replace the defective Widget A.
B. Give Widget B to customer to replace the defective Widget A, but charge them the difference.
C. Give Widget B to customer to replace the defective Widget A, but charge them the difference, and keep the only copy of the receipt for Widget A so the customer, upon realizing they just got hosed, cannot make things right.
As long as I've known how to sell a ketchup popsicle to a woman wearing white gloves, solution A is the only possible one to this problem - Although it eats into the bottom line, it ensures customer satisfaction, and ensures they'll return to the store in the future to buy items that they'll be raped on, such as accessories.
However, CompUSA went route C - After making my friend wait for over an hour while she dealt with a grand total of 2 customer service reps, 1 technician, 2 of the sales staff, and one manager.
At one point, the manager told her he'd have to keep it overnight in order to verify the defect - Something which made me "Shaaaaaaaaa!" in suprise, because a place like Best Buy would slap a DEVO sticker on the product and send it right to the manufacturer if it's within the 14/30 day return period.
I don't shop at CompUSA often, since they're pretty far from where I live, but this story has definitely made me hesitant to purchase anything there.
Anyone know about the legality of the situation such as this? Is the store obligated to offer the customer an equal, or in its absense, better product, for the same price paid for the defective item, WHEN the item is within the return-exchange period? Or is that something I'm used to because of the high level of service in the local Best Buy stores?
