They're trying to scam you. They want credit for being in the US without *really* being US made(typically it's merely assembled). I'll give a chocolate company a bit of slack since many of the ingredients can't be made here as IronWing noted, but I don't have a lot of patience for it for durable goods. Also note, that clothes coming from third world sweatshops are labeled "imported", while quality made clothes get the exact country of origin listed(usually European). Another trick for food items is "imported from Europe", without the exact country listed in bold print. That means it's one of the second or third tier countries. They want the cred of being German, Belgian, or French without putting in the work. A more charitable view is Americans don't know geography, and putting "Latvia" on the package will get you about as far as putting the name of a small Bulgarian town on the label.