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http://en.wikipedia.org/wiki/Cap'n_Crunch
full name: Horatio Magellan Crunch
Pamela Low, a flavorist at Arthur D. Little and "the mother of Cap'n Crunch," developed the original Cap'n Crunch flavor from her grandmother's recipe of brown sugar and peanut butter served over rice.
Reinhart developed a technique in the manufacture of Cap'n Crunch, using oil in its recipe as a flavor delivery mechanism which initially presented problems in having the cereal bake properly. This delivery mechanism requires the cereal to go through a deep freeze after the baking process.
Cap'n Crunch TV commercials have aired since 1963. The first Capn Crunch commercials featured a four-child crew (Alfie, Brunhilde, Carlyle, and Dave) and the canine Sea Dog, who sailed with the Capn on his ship, The Good Ship Guppy. The crew was tasked with keeping the cereal safe from the Capns nemesis, Jean LaFoote, the Barefoot Pirate. The characters also appeared in a comic book included in Capn Crunch cereal boxes.
In the 1980s, a regular theme featured Capn Crunch battling off the evil Soggies who attempted to sog out the taste of his cereal.
During the 1990s, most advertisements would feature Cap'n Crunch trying to help a teenager or a group of teens and solving their problems by offering them a bowl of one of his cereals.
In early 2000, an advertising campaign starred Cap'n Crunch where he was missing making him unable to appear on a TV show, a commercial, a dinner apppointment, getting the morning paper, and a trip to the moon. A transmission received on a News Report had stated that Cap'n Crunch travelled to the center of the Earth where the city of Volcanica is located. Upon arrival, he learns that the main ingredient in Cap'n Crunch cereal (known as Crunchium) was being stolen by "The Crunchium Thieves." Cap'n Crunch turned for help to the creatures that live in Volcanica called "The Crunchlings." During this campaign, a PC game known as Cap'n Crunch's Crunchling Adventure was released with the cereal to raise a Crunchling and train it to defeat the leader of the Crunchium Thieves in a skateboarding, jumping, or throwing contest.
Capn Crunch was the most popular children's cereal from 19651971 when Post released its fruit-flavored crispy rice cereal known as Fruity Pebbles It took six years for Crunch to dominate the segment again, releasing a new flavor of the crunch berry ingredient, grape.
A report released in 2009 by the Rudd Center for Food Policy and Obesity at Yale gave Cap'n Crunch's Crunch Berries the worst nutritional score of any cereal marketed to children and families.[17]
In 1983, Quaker experimented with "Halfsies," a cold breakfast cereal that was essentially Cap'n Crunch but with half the sugar and a slightly different texture. Halfsies were discontinued the next year due to poor sales.
Variations
Cap'n Crunch: The original Cap'n Crunch cereal, which at the time was referred to as The Crunchy Captain's Cereal (CCC), is made of sweetened, yellow, square-shaped cereal pieces made by combining corn and oats. The cereal was launched in 1963, bolstered by a successful advertising campaign created by noted animator Jay Ward introducing the cereal's longtime naval mascot, Cap'n Crunch.[6]
Cap'n Crunch's Crunch Berries: Capn Crunch's Crunch Berries cereal was introduced in 1967 and contained, in addition to the yellow pieces found in the original Cap'n Crunch, spherical red Crunch Berry pieces. There was a version of Crunch Berries available briefly in which the berries, instead of being spherical, were three small berries in a cluster. The Crunch Berry Beast mascot was introduced alongside the cereal. There are currently four Crunch Berry colors: red, green (introduced in 2002), blue, and purple (both introduced in the '90s). All the berry pieces are flavored the same, regardless of color.
Peanut Butter Crunch: Peanut Butter Crunch was first released in 1969, with a large elephant named Smedley as its mascot; according to sales charts, this version was the most successful at the time.
Punch Crunch, Vanilly Crunch, Cinnamon Crunch: Three more editions were issued in the early 70s -- Punch Crunch, Vanilly Crunch, and Jean LaFootes Cinnamon Crunch -- but were later discontinued. Punch Crunch was fruit-flavored cereal rings, and the mascot was sailor-clad hippopotamus named Harry.[7]
Choco Crunch: In 1982, a variant called Choco Crunch, featuring the mascot "Chockle the Blob", was introduced. This version contained the yellow corn squares, plus chocolate flavored pieces similar to Crunch Berries. Recently, the "Choco Crunch" brand was reintroduced, but this time only consisting of chocolate flavored corn squares.
Christmas Crunch: A special edition named Christmas Crunch was first released for the 1988 holiday season and contained Capn Crunch with red and green Crunch Berries in a green box with the Capn wearing a Santa Claus hat (originally also containing a toy or Christmas tree ornament inside the box).[8]
Deep Sea Crunch: A version of the cereal introduced in 1993, which featured Crunch Berries shaped like sea creatures. This version was discontinued but returned in 2009.[9]
Oops, All Berries: First released in 1997, Oops! All Berries contained nothing but the berry flavored Crunch Berries and none of the corn squares.[9] This version was discontinued the following year. In 2008, 2009, and again in 2010, "Oops! All Berries" has made limited time only returns.[10] Recent boxes do not state "Limited Time Only" printed on the box. Current "Oops! All Berries" colors are red, purple, blue and green.
Halloween Crunch: A limited edition version of the cereal introduced in 2007. This includes green Crunch Berries in the form of ghosts.[9]
Galactic Crunch: A discontinued version which featured space-related marshmallows.[9]
Choco Doughnuts: A discontinued version which featured chocolate flavored doughnut shaped cereal with candy sprinkles.[9]
Soft Crunch: A discontinued version which featured softer cereal rings, designed to prevent cuts in the roof of consumer's mouths.[9]
Home Run Crunch: A limited edition version of the cereal, currently available, released in 1995 which featured baseball-related marshmallows, like home plates, caps, and mitts. It has the flavor of Berry Crunch but the pieces of the cereal are shaped as bats and balls. It occasionally comes back during the summer.[9]
Cap'n Crunch's Mystery Volcano Crunch: Red and yellow fruit flavored berries with "'free' packet of lava rocks that pop in milk!".[9]
Cap'n Crunch's Oops! Smashed Berries: Oops! All Berries cereal with flat berries that the kids smashed.[9]
Cap'n Crunch's CoZmic Crunch: Star shaped berries with "'free' orange space dust that turns milk green".[9]
Polar Crunch: A version of the cereal in which the Crunch Berries change color to blue when milk is poured.[9]
Cap'n Crunch's Crunch Treasures: Star shaped crunchy yellow corn and oat rings. Contains 1/2 the sugar of regular Cap'n Crunch
full name: Horatio Magellan Crunch
Pamela Low, a flavorist at Arthur D. Little and "the mother of Cap'n Crunch," developed the original Cap'n Crunch flavor from her grandmother's recipe of brown sugar and peanut butter served over rice.
Reinhart developed a technique in the manufacture of Cap'n Crunch, using oil in its recipe as a flavor delivery mechanism which initially presented problems in having the cereal bake properly. This delivery mechanism requires the cereal to go through a deep freeze after the baking process.
Cap'n Crunch TV commercials have aired since 1963. The first Capn Crunch commercials featured a four-child crew (Alfie, Brunhilde, Carlyle, and Dave) and the canine Sea Dog, who sailed with the Capn on his ship, The Good Ship Guppy. The crew was tasked with keeping the cereal safe from the Capns nemesis, Jean LaFoote, the Barefoot Pirate. The characters also appeared in a comic book included in Capn Crunch cereal boxes.
In the 1980s, a regular theme featured Capn Crunch battling off the evil Soggies who attempted to sog out the taste of his cereal.
During the 1990s, most advertisements would feature Cap'n Crunch trying to help a teenager or a group of teens and solving their problems by offering them a bowl of one of his cereals.
In early 2000, an advertising campaign starred Cap'n Crunch where he was missing making him unable to appear on a TV show, a commercial, a dinner apppointment, getting the morning paper, and a trip to the moon. A transmission received on a News Report had stated that Cap'n Crunch travelled to the center of the Earth where the city of Volcanica is located. Upon arrival, he learns that the main ingredient in Cap'n Crunch cereal (known as Crunchium) was being stolen by "The Crunchium Thieves." Cap'n Crunch turned for help to the creatures that live in Volcanica called "The Crunchlings." During this campaign, a PC game known as Cap'n Crunch's Crunchling Adventure was released with the cereal to raise a Crunchling and train it to defeat the leader of the Crunchium Thieves in a skateboarding, jumping, or throwing contest.
Capn Crunch was the most popular children's cereal from 19651971 when Post released its fruit-flavored crispy rice cereal known as Fruity Pebbles It took six years for Crunch to dominate the segment again, releasing a new flavor of the crunch berry ingredient, grape.
A report released in 2009 by the Rudd Center for Food Policy and Obesity at Yale gave Cap'n Crunch's Crunch Berries the worst nutritional score of any cereal marketed to children and families.[17]
In 1983, Quaker experimented with "Halfsies," a cold breakfast cereal that was essentially Cap'n Crunch but with half the sugar and a slightly different texture. Halfsies were discontinued the next year due to poor sales.
Variations
Cap'n Crunch: The original Cap'n Crunch cereal, which at the time was referred to as The Crunchy Captain's Cereal (CCC), is made of sweetened, yellow, square-shaped cereal pieces made by combining corn and oats. The cereal was launched in 1963, bolstered by a successful advertising campaign created by noted animator Jay Ward introducing the cereal's longtime naval mascot, Cap'n Crunch.[6]
Cap'n Crunch's Crunch Berries: Capn Crunch's Crunch Berries cereal was introduced in 1967 and contained, in addition to the yellow pieces found in the original Cap'n Crunch, spherical red Crunch Berry pieces. There was a version of Crunch Berries available briefly in which the berries, instead of being spherical, were three small berries in a cluster. The Crunch Berry Beast mascot was introduced alongside the cereal. There are currently four Crunch Berry colors: red, green (introduced in 2002), blue, and purple (both introduced in the '90s). All the berry pieces are flavored the same, regardless of color.
Peanut Butter Crunch: Peanut Butter Crunch was first released in 1969, with a large elephant named Smedley as its mascot; according to sales charts, this version was the most successful at the time.
Punch Crunch, Vanilly Crunch, Cinnamon Crunch: Three more editions were issued in the early 70s -- Punch Crunch, Vanilly Crunch, and Jean LaFootes Cinnamon Crunch -- but were later discontinued. Punch Crunch was fruit-flavored cereal rings, and the mascot was sailor-clad hippopotamus named Harry.[7]
Choco Crunch: In 1982, a variant called Choco Crunch, featuring the mascot "Chockle the Blob", was introduced. This version contained the yellow corn squares, plus chocolate flavored pieces similar to Crunch Berries. Recently, the "Choco Crunch" brand was reintroduced, but this time only consisting of chocolate flavored corn squares.
Christmas Crunch: A special edition named Christmas Crunch was first released for the 1988 holiday season and contained Capn Crunch with red and green Crunch Berries in a green box with the Capn wearing a Santa Claus hat (originally also containing a toy or Christmas tree ornament inside the box).[8]
Deep Sea Crunch: A version of the cereal introduced in 1993, which featured Crunch Berries shaped like sea creatures. This version was discontinued but returned in 2009.[9]
Oops, All Berries: First released in 1997, Oops! All Berries contained nothing but the berry flavored Crunch Berries and none of the corn squares.[9] This version was discontinued the following year. In 2008, 2009, and again in 2010, "Oops! All Berries" has made limited time only returns.[10] Recent boxes do not state "Limited Time Only" printed on the box. Current "Oops! All Berries" colors are red, purple, blue and green.
Halloween Crunch: A limited edition version of the cereal introduced in 2007. This includes green Crunch Berries in the form of ghosts.[9]
Galactic Crunch: A discontinued version which featured space-related marshmallows.[9]
Choco Doughnuts: A discontinued version which featured chocolate flavored doughnut shaped cereal with candy sprinkles.[9]
Soft Crunch: A discontinued version which featured softer cereal rings, designed to prevent cuts in the roof of consumer's mouths.[9]
Home Run Crunch: A limited edition version of the cereal, currently available, released in 1995 which featured baseball-related marshmallows, like home plates, caps, and mitts. It has the flavor of Berry Crunch but the pieces of the cereal are shaped as bats and balls. It occasionally comes back during the summer.[9]
Cap'n Crunch's Mystery Volcano Crunch: Red and yellow fruit flavored berries with "'free' packet of lava rocks that pop in milk!".[9]
Cap'n Crunch's Oops! Smashed Berries: Oops! All Berries cereal with flat berries that the kids smashed.[9]
Cap'n Crunch's CoZmic Crunch: Star shaped berries with "'free' orange space dust that turns milk green".[9]
Polar Crunch: A version of the cereal in which the Crunch Berries change color to blue when milk is poured.[9]
Cap'n Crunch's Crunch Treasures: Star shaped crunchy yellow corn and oat rings. Contains 1/2 the sugar of regular Cap'n Crunch
they protect the roof of your mouth from cap'n crunch
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