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Children poisoned by birthday cake decorations loaded with lead, copper
Some cake “luster dusts” are safe to eat—others are definitely not.

In the never-ending quest to have the best looking birthday cake for Instagram, bakeries are apparently turning to metallic colors. Some of these colorings are 25% lead!
First off, why is lead based pigment allowed to be sold at all, lead based paint has been banned since 1978? Then to be sold with "Non-Toxic" labeling is even more insane.
The FDA/FTC should be regulating all product labeling, especially apparently BS terms like "Non-Toxic" and "all natural."
Also stay away from any metallic colorings on food, more than likely there is some metal in it giving it that shimmer.