Spacing will be screwed up, but this is a copy and paste of an outline for a case I'm working on right now. Maybe it'll help.
I. SWOT Analysis
A. Strengths:
B. Weaknesses:
C. Opportunities:
D. Threats:
II. External Environment Analysis
A. Macro Environment
1. Political/Legal:
2. Economic:
3. Technological:
4. Social:
B. Industry Forces
1. Entry Barriers
a. Volatile Industry
b. Industry Losses
c. Service Differentiation
d. Government Policy
2. Existing Competitors
3. The Power of Purchasing
4. The Power of Suppliers
C. Key Success Factors
III. Internal Environment
A. Management culture/climate
B. Organizational strategy/Goals/Objectives
1. Market Leadership
2. Operational Strength
3. Motivated People
4. Earnings Growth
5. Leverage
C. Functional Analysis
1. Human Resources
2. Leadership
3. Operations
4. Marketing
a. Product
b. Price
c. Promotion
d. Place
5. Financial
D. Critical Functions
IV. Strategic Alternatives
A. Corporate Level
B. Business Unit Level
C. Functional Level
1. Human Resources
2. Leadership
3. Operations
4. Marketing
a. Product
b. Price
c. Promotion
d. Place
5. Financial
V. Suggested Strategy and Logical Support