- Sep 16, 2000
- 1,652
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New York Times
What a terrific, losing strategy. I don't know how they're going to paint Dean as reckless when his record as Governor of Vermont displays the exact opposite or how they're going to paint Dean as pessimistic when Dean's three campaign planks will be 1) jobs, 2) healthcare, and 3) education. They've got it right on angry I guess, but I don't know how much that can resonate with the swing voters they're trying to court. The strategy to make the campaign a referendum on direction rather than the man would work if they could frame the debate that way, but I don't know how they can frame the debate that way when you've got angry Howie blabbing on and on about the President night in and night out. Further, they risk alienating some of their white base by allowing an influx of Hispanics to enter the country.
Oh well. Here's to the genius of Rove & Co. :beer:
President Bush's campaign has settled on a plan to run against Howard Dean that would portray him as reckless, angry and pessimistic, while framing the 2004 election as a referendum on the direction of the nation more than on the president himself, Mr. Bush's aides say.
Some advisers to Mr. Bush, increasingly convinced that Dr. Dean will become their opponent next fall, are pushing to begin a drive to undercut him even before a Democratic nominee becomes clear. But others said the more likely plan would be to hold back until after the Democratic contest had effectively ended, probably no later than March.
As a Bush strategist put it, Dr. Dean's rivals are "doing a great job for us" with their increasingly tough attacks on him.
"Voters don't normally vote for an angry, pessimistic person to be president of the country," Matthew Dowd, a senior Bush adviser, said as he pressed the anti-Dean theme this week in an interview at Mr. Bush's re-election campaign headquarters. "They want somebody, even if times are not great, to be forward looking and optimistic."
As the second part of a two-part strategy, Mr. Bush's aides said, the president will set out upbeat themes and policy ideas, starting with the State of the Union address on Jan. 20. That would be part of a drive to buttress what polls show is a growing feeling among voters that the country is on the right track. The goal, Mr. Bush's advisers said, is to make the election more about the nation's success in confronting great challenges than about Mr. Bush personally.
By depersonalizing the election ? at least when it comes to Mr. Bush ? the White House is seeking to counter Democratic efforts to play to sharp anti-Bush sentiment among Democrats. Dr. Dean, a former governor of Vermont, has repeatedly said that the key to victory next year is heavy turnout among Democrats alienated by Mr. Bush.
[...]
The president's political team, led by Karl Rove, his senior adviser, is working on policy initiatives that would help build support among specific blocs of voters. For the so-called investor class, the team is planning a push for private investment accounts in Social Security and expanded tax-free savings accounts. Mr. Bush is also developing an immigration proposal, expected to be announced early next year, that would make it easier for workers from Latin America to move to the United States legally. That step could help Mr. Bush appeal to Hispanics, a fast-growing segment of the electorate and one that Mr. Bush and Mr. Rove have worked hard to win over.
Given the nation's close partisan division and the president's status as the embodiment of one side of that divide, his advisers said that one key to victory was to depolarize the electorate as much as possible and draw more support than the other side from the middle. They said Mr. Bush was in a stronger position than Dr. Dean to do that.
[...]
What a terrific, losing strategy. I don't know how they're going to paint Dean as reckless when his record as Governor of Vermont displays the exact opposite or how they're going to paint Dean as pessimistic when Dean's three campaign planks will be 1) jobs, 2) healthcare, and 3) education. They've got it right on angry I guess, but I don't know how much that can resonate with the swing voters they're trying to court. The strategy to make the campaign a referendum on direction rather than the man would work if they could frame the debate that way, but I don't know how they can frame the debate that way when you've got angry Howie blabbing on and on about the President night in and night out. Further, they risk alienating some of their white base by allowing an influx of Hispanics to enter the country.
Oh well. Here's to the genius of Rove & Co. :beer:
