Bloodbath at Intel over bonus sales performance?

[*NixUser]

I wonder how Intel management is going to deal with the engineering team about the fact that Broadwell is, let's face it, an abortion. The architecture is fine, I do not believe they screwed up there, it was just the manufacturing process that was not ready in time.

So, unfortunately, 14nm came too late for Broadwell to be relevant in the market. It would make little sense to spend even more money marketing it. It is not a desirable product at this point. Everyone is gong to be waiting for Skylake and beyond when upgrading.

So, what about those hard working engineers that worked on the project? I believe they were promised some kind of bonus package as an incentive to get the product out the door ASAP. But what happens now? Only the Skylake team is going to amass all that bonus performance package relative to sales just because the manufacturing process is now ready to bring their product to market while it is still relevant? Is that fair? Maybe there is a joint development effort and both teams will share that money?

What do you guys think?

 

[jhu]

Why don't we ask someone there. Hey pm, how's your bonus this year?

 

[Ajay]

I wonder how Intel management is going to deal with the engineering team about the fact that Broadwell is, let's face it, an abortion. The architecture is fine, I do not believe they screwed up there, it was just the manufacturing process that was not ready in time.

So, unfortunately, 14nm came too late for Broadwell to be relevant in the market. It would make little sense to spend even more money marketing it. It is not a desirable product at this point. Everyone is gong to be waiting for Skylake and beyond when upgrading.

So, what about those hard working engineers that worked on the project? I believe they were promised some kind of bonus package as an incentive to get the product out the door ASAP. But what happens now? Only the Skylake team is going to amass all that bonus performance package relative to sales just because the manufacturing process is now ready to bring their product to market while it is still relevant? Is that fair? Maybe there is a joint development effort and both teams will share that money?

What do you guys think?

Is there some new article about Intel bonuses and Broadwell? Just wondering where this came from.

 

[Fjodor2001]

I wonder how Intel management is going to deal with the engineering team about the fact that Broadwell is, let's face it, an abortion. The architecture is fine, I do not believe they screwed up there, it was just the manufacturing process that was not ready in time.

So, unfortunately, 14nm came too late for Broadwell to be relevant in the market. It would make little sense to spend even more money marketing it. It is not a desirable product at this point. Everyone is gong to be waiting for Skylake and beyond when upgrading.

So, what about those hard working engineers that worked on the project? I believe they were promised some kind of bonus package as an incentive to get the product out the door ASAP. But what happens now? Only the Skylake team is going to amass all that bonus performance package relative to sales just because the manufacturing process is now ready to bring their product to market while it is still relevant? Is that fair? Maybe there is a joint development effort and both teams will share that money?

What do you guys think?

I think the executives get the bonus deals. And they twist it to always be payed out, regardless of delays or quality issues. The engineers that do the actual work get fired if they don't deliver on time.

And no, I'm not bitter...

 

[roob]

didn't know we had reviews out yet. that's horrible.

...

 

[Bryf50]

Whats the issue? Were people really expecting 6w fanless Core M to perform as well as 15w ULV Haswell? The 15w ULV broadwells provide the expected ~10% boost over their previous editions as has been the way for the past 5 years.

 

[Fjodor2001]

Whats the issue? Were people really expecting 6w fanless Core M to perform as well as 15w ULV Haswell? The 15w ULV broadwells provide the expected ~10% boost over their previous editions as has been the way for the past 5 years.

The problem is that it got so horribly delayed. The sales window for Broadwell is so narrow that might as well have skipped it in favor of Skylake.

 

[dmens]

I believe they were promised some kind of bonus package as an incentive to get the product out the door ASAP.

I lol'ed.

 

[Enigmoid]

Well....what happened with 32nm?

 

[positivedoppler]

Skylake barely gets to breath too before getting replaced by cannonlake.

 

[ehume]

If the BW does as well as it seemed to in a recent review, maybe it will do pretty well for itself. After all, DDR3.

 

[CHADBOGA]

Skylake barely gets to breath too before getting replaced by cannonlake.

Looks like it gets a year, but that is only if Cannonlake isn't delayed too. :whiste:

 

[DrMrLordX]

All I know is, if there's any bloodbath at Intel . . . lemon juice will get that out of the carpet.

 

[ShintaiDK]

What do you guys think?

That you made up a drama story without any relevance to reality.

 

[NTMBK]

Intel knows full well how important it is to keep their engineers happy. If they piss off their engineers, they will leave and go to one of their competitors. They're smart enough to not unfairly punish a team which was crippled by factors outside their control.

 

[DrMrLordX]

That, and unless we get a reputable leak about something really awful that did/will happen at Intel, it's difficult to believe anyone's stories about teams of engineers getting sacked over anything. Nobody published drama stories like this over Prescott or Larrabee.

OP has no source, burden of proof is on him to show that this punishment is happening.

 

[Ajay]

Intel knows full well how important it is to keep their engineers happy. If they piss off their engineers, they will leave and go to one of their competitors. They're smart enough to not unfairly punish a team which was crippled by factors outside their control.

Very true. When one company I worked for folded a project that was cancelled due to errors by marketing and management- myself and other key engineers got a bonus. I really meant allot to me because I had put a massive amount of time into it and I looked at that bonus as the company saying we noticed and appreciated your hard work.

 

[ehume]

Very true. When one company I worked for folded a project that was cancelled due to errors by marketing and management- myself and other key engineers got a bonus. I really meant allot to me because I had put a massive amount of time into it and I looked at that bonus as the company saying we noticed and appreciated your hard work.

Would that other companies were that smart.

 

[DigDog]

product sales are due to marketing, not product quality. they might still make their bonus yet.

 

[TurtleCrusher]

This thread is the tabloid of CPU & overclocking. How this actually has to do with CPUS is beyond me.

 

[Burpo]

^^^^^ This.. so true.. we have plenty that don't belong here tho..