Bill Ford says Toyota "not invulnerable"

NFS4

No Lifer
Oct 9, 1999
72,636
46
91
DETROIT, June 3, 2004; Reuters reported that Toyota Motor Corp. stripped Ford Motor Co. of its crown as the maker of America's best-selling car in 1997, and it may soon be gunning for its share of the lucrative full-size pickup truck market.

But Ford Chairman and Chief Executive Bill Ford Jr. said on Thursday that Toyota, which overtook his company last year as the world's second-largest automaker in terms of global sales, was "not invulnerable."

The Ford family scion spoke at an investment conference sponsored by Sanford Bernstein in New York, where he was asked about Toyota's plans to open a new assembly plant late next year outside San Antonio, Texas, to build an all-new version of its Tundra pickup.

The truck, designed for American tastes and powered by a big V-8 engine, is expected to be a formidable competitor in the pickup segment and a vehicle that could put a ch!nk in the armor of Ford's F-150 pickup, a perennial best-seller that generates a major percentage of Ford's automotive profits.

Bill Ford said he had plans for the F-150 to counter anything from Toyota, suggesting his design and engineering teams were already working on a freshened or new model of the truck launched just last year.

He declined to elaborate but said Ford was keeping a close eye on Toyota and would not take any new competition lying down.

"Suffice it to say they have our attention," Ford said of the Japanese juggernaut, whose stock value of about $120 billion exceeds the combined worth of Ford, General Motors Corp. and DaimlerChrysler

"Just as they analyze us, and our potential strongholds and weakness, we do the same for them," Ford said.
 

RagingBITCH

Lifer
Sep 27, 2003
17,618
2
76
LOL. Keep an eye on Toyota? Fvck Toyota, the only truck worth keeping an eye on is the new Silverado whenever the hell it comes out. For a truck now almost what, 6 model years old - sales are still positive when compared to last year's sales. Toyota is a bit player - the only manufacturer that has to fear is Dodge, whose 3rd place might one day be threatened.
 

NFS4

No Lifer
Oct 9, 1999
72,636
46
91
Originally posted by: RagingBITCH
LOL. Keep an eye on Toyota? Fvck Toyota, the only truck worth keeping an eye on is the new Silverado whenever the hell it comes out. For a truck now almost what, 6 model years old - sales are still positive when compared to last year's sales. Toyota is a bit player - the only manufacturer that has to fear is Dodge, whose 3rd place might one day be threatened.

No, Ford should be scared of Honda's bitch-ass Pilot-based pickup truck :p
 

RagingBITCH

Lifer
Sep 27, 2003
17,618
2
76
Originally posted by: NFS4
Originally posted by: RagingBITCH
LOL. Keep an eye on Toyota? Fvck Toyota, the only truck worth keeping an eye on is the new Silverado whenever the hell it comes out. For a truck now almost what, 6 model years old - sales are still positive when compared to last year's sales. Toyota is a bit player - the only manufacturer that has to fear is Dodge, whose 3rd place might one day be threatened.

No, Ford should be scared of Honda's bitch-ass Pilot-based pickup truck :p

FWD bitch!!! :) I'm sure their pickup will be nothing more than an Explorer Sport-Trac competitor as opposed to a real pickup. Or maybe small enough to compete against the Ranger/Colorado
 

RMSistight

Golden Member
Oct 2, 2003
1,740
0
0
Originally posted by: NFS4
Originally posted by: RagingBITCH
LOL. Keep an eye on Toyota? Fvck Toyota, the only truck worth keeping an eye on is the new Silverado whenever the hell it comes out. For a truck now almost what, 6 model years old - sales are still positive when compared to last year's sales. Toyota is a bit player - the only manufacturer that has to fear is Dodge, whose 3rd place might one day be threatened.

No, Ford should be scared of Honda's bitch-ass Pilot-based pickup truck :p

Yeah! Ford is shaking in their boots because the Japanese are taking up more of their market share for trucks considering it's the most profitable segment for them. The Japanese has already taken over the passenger car market...and now..it's time to take more of their truck market..hahaha...capitalism at it's finest!
 

aircooled

Lifer
Oct 10, 2000
15,965
1
0
Originally posted by: bozack
Originally posted by: aircooled
I'd rather have a Tundra..... or a Titan... :)

why, both of them suck.
Neither suck. The Titan has gotten rave reviews, and I have personal driving experience with the Tundra (inlaws own one). I'd buy either one before buying a ford, but that's just me.
 

95SS

Golden Member
Nov 30, 2003
1,630
0
76
Originally posted by: NFS4
DETROIT, June 3, 2004; Reuters reported that Toyota Motor Corp. stripped Ford Motor Co. of its crown as the maker of America's best-selling car in 1997, and it may soon be gunning for its share of the lucrative full-size pickup truck market.

But Ford Chairman and Chief Executive Bill Ford Jr. said on Thursday that Toyota, which overtook his company last year as the world's second-largest automaker in terms of global sales, was "not invulnerable."

The Ford family -->scion<-- spoke at an investment conference sponsored by Sanford Bernstein in New York, where he was asked about Toyota's plans to open a new assembly plant late next year outside San Antonio, Texas, to build an all-new version of its Tundra pickup.

The truck, designed for American tastes and powered by a big V-8 engine, is expected to be a formidable competitor in the pickup segment and a vehicle that could put a ch!nk in the armor of Ford's F-150 pickup, a perennial best-seller that generates a major percentage of Ford's automotive profits.

Bill Ford said he had plans for the F-150 to counter anything from Toyota, suggesting his design and engineering teams were already working on a freshened or new model of the truck launched just last year.

He declined to elaborate but said Ford was keeping a close eye on Toyota and would not take any new competition lying down.

"Suffice it to say they have our attention," Ford said of the Japanese juggernaut, whose stock value of about $120 billion exceeds the combined worth of Ford, General Motors Corp. and DaimlerChrysler

"Just as they analyze us, and our potential strongholds and weakness, we do the same for them," Ford said.


Irony??
 

NFS4

No Lifer
Oct 9, 1999
72,636
46
91
Originally posted by: bozack
Originally posted by: aircooled
I'd rather have a Tundra..... or a Titan... :)

why, both of them suck.

Gimme an F-150 minus 700 lbs with the powertrain of the the Titan and I'll be happy.
 

Eli

Super Moderator | Elite Member
Oct 9, 1999
50,419
8
81
Originally posted by: 95SS
Originally posted by: NFS4
DETROIT, June 3, 2004; Reuters reported that Toyota Motor Corp. stripped Ford Motor Co. of its crown as the maker of America's best-selling car in 1997, and it may soon be gunning for its share of the lucrative full-size pickup truck market.

But Ford Chairman and Chief Executive Bill Ford Jr. said on Thursday that Toyota, which overtook his company last year as the world's second-largest automaker in terms of global sales, was "not invulnerable."

The Ford family -->scion<-- spoke at an investment conference sponsored by Sanford Bernstein in New York, where he was asked about Toyota's plans to open a new assembly plant late next year outside San Antonio, Texas, to build an all-new version of its Tundra pickup.

The truck, designed for American tastes and powered by a big V-8 engine, is expected to be a formidable competitor in the pickup segment and a vehicle that could put a ch!nk in the armor of Ford's F-150 pickup, a perennial best-seller that generates a major percentage of Ford's automotive profits.

Bill Ford said he had plans for the F-150 to counter anything from Toyota, suggesting his design and engineering teams were already working on a freshened or new model of the truck launched just last year.

He declined to elaborate but said Ford was keeping a close eye on Toyota and would not take any new competition lying down.

"Suffice it to say they have our attention," Ford said of the Japanese juggernaut, whose stock value of about $120 billion exceeds the combined worth of Ford, General Motors Corp. and DaimlerChrysler

"Just as they analyze us, and our potential strongholds and weakness, we do the same for them," Ford said.


Irony??
Damnit, you beat me.. LOL.
 

SP33Demon

Lifer
Jun 22, 2001
27,928
142
106
Lmao @ the Silverado! I would never buy an anything Chevy or GM ever, they are horribly unreliable in the long run, and weak in power when compared to peers like Toyota, Ford, or Nissan. I drove my stepdad's 4 banger S10, and the POS took 15 seconds to reach 60mph, I sht u not. Then I drove my friend's 4 banger Toyota, and it took half the time. 2 years after he bought it, my stepdad had the stupid Chevy in the shop for tranny problems. Ever since I'll never drive another Chevy truck EVAR.
 

Red

Diamond Member
Aug 22, 2002
3,704
0
0
Originally posted by: SP33Demon
Lmao @ the Silverado! I would never buy an anything Chevy or GM ever, they are horribly unreliable in the long run, and weak in power when compared to peers like Toyota, Ford, or Nissan. I drove my stepdad's 4 banger S10, and the POS took 15 seconds to reach 60mph, I sht u not. Then I drove my friend's 4 banger Toyota, and it took half the time. 2 years after he bought it, my stepdad had the stupid Chevy in the shop for tranny problems. Ever since I'll never drive another Chevy truck EVAR.

They do 0-60 in about 11 seconds.... Tacoma a little over 9 seconds. Why would you buy a small truck based on speed? I would buy a Tacoma in a second over an S10, but they aren't that bad.
 

RagingBITCH

Lifer
Sep 27, 2003
17,618
2
76
Originally posted by: SP33Demon
Lmao @ the Silverado! I would never buy an anything Chevy or GM ever, they are horribly unreliable in the long run, and weak in power when compared to peers like Toyota, Ford, or Nissan. I drove my stepdad's 4 banger S10, and the POS took 15 seconds to reach 60mph, I sht u not. Then I drove my friend's 4 banger Toyota, and it took half the time. 2 years after he bought it, my stepdad had the stupid Chevy in the shop for tranny problems. Ever since I'll never drive another Chevy truck EVAR.

I'm not a Chevy fanboi by any means - you can check any other car thread - but sales figures don't lie. They also have the highest resale value of any pickup. You can check that too. The only Chevy I'd ever buy is a Corvette hands down - the ONLY Chevy - I'm just making the point that despite their truck being old compared to the competition, sales are still positive from last year.
 

RagingBITCH

Lifer
Sep 27, 2003
17,618
2
76
Fine, highest resale value of a full size pickup :p That's what they advertise on every damn commercial anyway :p
 

PingSpike

Lifer
Feb 25, 2004
21,749
584
126
In a related story, Ford plans to rerelease the Ford Pinto into the passenger car market and to then go bankrupt.
 

NFS4

No Lifer
Oct 9, 1999
72,636
46
91
Originally posted by: RagingBITCH
Fine, highest resale value of a full size pickup :p That's what they advertise on every damn commercial anyway :p
Well, the Tundra is "arguably" full-size. The Tundra Double Cab is DEFINITELY full-size.

And according to GM commercials, the Sierra is a better pickup than the new F-150 ;)
 

SP33Demon

Lifer
Jun 22, 2001
27,928
142
106
Originally posted by: RagingBITCH
Fine, highest resale value of a full size pickup :p That's what they advertise on every damn commercial anyway :p

Yeah, I was about to say, I paid an arm and leg for my used Tacoma... and it wasn't even a V6! Also, last I checked, the Tundra was full size?
 

CChaos

Golden Member
Mar 4, 2003
1,586
0
0
Just FYI, this thread has nothing to do with Chevy or your daddy's pickup folks. Hopefully, this adds up to a war for this market segment which results in better trucks for everyone as Ford tries to trump the likely exceptional Toyota offerings. Now if we could get a fight brewing over hot hatches in the country...
 

CtK

Diamond Member
Feb 22, 2001
5,135
1
81
Originally posted by: NFS4
"Suffice it to say they have our attention," Ford said of the Japanese juggernaut, whose stock value of about $120 billion exceeds the combined worth of Ford, General Motors Corp. and DaimlerChrysler

WOW!! :Q
 

NFS4

No Lifer
Oct 9, 1999
72,636
46
91
Originally posted by: CChaos
Just FYI, this thread has nothing to do with Chevy or your daddy's pickup folks. Hopefully, this adds up to a war for this market segment which results in better trucks for everyone as Ford tries to trump the likely exceptional Toyota offerings. Now if we could get a fight brewing over hot hatches in the country...

YUMMAY :D
 

CtK

Diamond Member
Feb 22, 2001
5,135
1
81
Originally posted by: NFS4
Originally posted by: CChaos
Just FYI, this thread has nothing to do with Chevy or your daddy's pickup folks. Hopefully, this adds up to a war for this market segment which results in better trucks for everyone as Ford tries to trump the likely exceptional Toyota offerings. Now if we could get a fight brewing over hot hatches in the country...

YUMMAY :D

sorry but i still dont like the rear end :)
 

CChaos

Golden Member
Mar 4, 2003
1,586
0
0
Originally posted by: NFS4
Originally posted by: CChaos
Just FYI, this thread has nothing to do with Chevy or your daddy's pickup folks. Hopefully, this adds up to a war for this market segment which results in better trucks for everyone as Ford tries to trump the likely exceptional Toyota offerings. Now if we could get a fight brewing over hot hatches in the country...

YUMMAY :D

I actually prefer the 4 door Mz3. I take it you've seen the A3 sportback shots at vwvortex right? Now that's hot. 250hp 3.2l V6 + quattro+ 6sp + sexy sheetmetal. The dash is eminently strokable as well. It's the shaggin' wagon. Ack! Wasn't I just trying to get this thread back on topic? LOL.

Back on the subject of Ford, I noticed the Escape made a huge leap in sales so far this year, up something like 29%. They seem to have grabbed the cute-ute segment as well. And yes I know they fill up rental fleets.
 

NFS4

No Lifer
Oct 9, 1999
72,636
46
91
Originally posted by: CChaos
Originally posted by: NFS4
Originally posted by: CChaos
Just FYI, this thread has nothing to do with Chevy or your daddy's pickup folks. Hopefully, this adds up to a war for this market segment which results in better trucks for everyone as Ford tries to trump the likely exceptional Toyota offerings. Now if we could get a fight brewing over hot hatches in the country...

YUMMAY :D

I actually prefer the 4 door Mz3. I take it you've seen the A3 sportback shots at vwvortex right? Now that's hot. 250hp 3.2l V6 + quattro+ 6sp + sexy sheetmetal. The dash is eminently strokable as well. It's the shaggin' wagon. Ack! Wasn't I just trying to get this thread back on topic? LOL.

Back on the subject of Ford, I noticed the Escape made a huge leap in sales so far this year, up something like 29%. They seem to have grabbed the cute-ute segment as well. And yes I know they fill up rental fleets.

I prefer the sedan as well, but he said hot "hatch" :D

As for the A3 sportback, I'm not too terribly impressed. Meh